Holding(s) in Company

ITV PLC
24 October 2006


                                                                 24 October 2006


ITV plc


ITV Employees' Benefit Trust


The Trustees of the ITV Employees' Benefit Trust bought 2,850,857 ITV plc
ordinary shares on 23 October 2006 at a price of £1.045 per share.


This is a discretionary trust established for the benefit of employees of ITV
plc and its subsidiaries.




Enquiries:


ITV                                            Tel: [phone]

Brigitte Trafford                              Communications Director
Georgina Blackburn                             Head of Investor Relations


Citigate Dewe Rogerson                         Tel: [phone]

Simon Rigby
George Cazenove




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