Rule 8.1- ITV plc

ITV PLC
30 March 2006


                                 FORM 8.1

          DEALINGS BY OFFERORS, OFFEREE COMPANIES OR THEIR ASSOCIATES

                  FOR THEMSELVES OR FOR DISCRETIONARY CLIENTS

      (Rules 8.1(a) and (b)(i) of the City Code on Takeovers and Mergers)



1.         KEY INFORMATION


Name of person dealing (Note 1)                See attached schedule

Company dealt in                               ITV plc

Class of relevant security to which the        Ordinary 10p shares
dealings being disclosed relate (Note 2)

Date of dealing                                29 March 2006



2.         INTERESTS, SHORT POSITIONS AND RIGHTS TO SUBSCRIBE



(a)        Interests and short positions (following dealing) in the class of
relevant security dealt in (Note 3)


                                                             Long                              Short
                                               Number                           Number
                                                          (%)                              (%)

(1) Relevant securities                        See attached schedule            N/A


(2) Derivatives (other than options)           N/A                              N/A


(3) Options and agreements to purchase/sell    N/A                              N/A


Total                                          See attached schedule            N/A





(b)        Interests and short positions in relevant securities of the company,
other than the class dealt in (Note 3)


Class of relevant security:                                  Long                              Short
                                               Number                           Number
                                                          (%)                              (%)

(1) Relevant securities                        N/A                              N/A


(2) Derivatives (other than options)           N/A                              N/A


(3) Options and agreements to purchase/sell    N/A                              N/A


Total                                          N/A                              N/A



(c)        Rights to subscribe (Note 3)


Class of relevant security:                    Details


Ordinary 10p shares                            See attached schedule






3.         DEALINGS (Note 4)



(a)        Purchases and sales


Purchase/sale                          Number of securities                  Price per unit (Note 5)


See attached schedule






(b)        Derivatives transactions (other than options)


Product name,         Long/short (Note 6)       Number of securities (Note 7)        Price per unit (Note 5)

e.g. CFD
                      N/A                       N/A                                  N/A

N/A



(c)        Options transactions in respect of existing securities

(i)         Writing, selling, purchasing or varying


Product name,        Writing, selling, Number of securities Exercise   Type, e.g.     Expiry     Option money
                       purchasing,     to which the option             American,
e.g. call option     varying etc.      relates (Note 7)     price      European etc.  date       paid/received per
                                                                                                 unit (Note 5)

N/A                  N/A               N/A                  N/A        N/A            N/A        N/A





(ii)        Exercising


Product name, e.g. call option         Number of securities                  Exercise price per unit (Note 5)
See attached schedule



(d)        Other dealings (including new securities) (Note 4)


Nature of transaction (Note 8)         Details                               Price per unit (if applicable) (Note 5)


N/A                                    N/A                                   N/A



4.         OTHER INFORMATION



Agreements, arrangements or understandings relating to options or derivatives




Full details of any agreement, arrangement or understanding between the person disclosing and any other person relating
to the voting rights of any relevant securities under any option referred to on this form or relating to the voting
rights or future acquisition or disposal of any relevant securities to which any derivative referred to on this form is
referenced.  If none, this should be stated.


N/A





Is a Supplemental Form 8 attached? (Note 9)                        No


Date of disclosure                                                30 March 2006

Contact name                                                      Helen Tautz

Telephone number                                                  020 7620 1620

Name of offeree/offeror with which associated                     ITV plc

Specify category and nature of associate status (Note 10)         Directors of subsidiary companies of ITV plc


Notes



The Notes on Form 8.1 can be viewed on the Takeover Panel's website at
www.thetakeoverpanel.org.uk


                                    SCHEDULE


                     Form 8.1 Aggregated Dealing Disclosure

                           For Category 3 associates


Name             Date of Dealing  Purchase/Sale     No. of Shares   Price (£)        Resultant        %
                                                                                     holding of
                                                                                     shares
                                                                                     (excluding
                                                                                     shares under
                                                                                     option)

Debbie Chalet    29 Mar 2006      Sale (Option)     86,153          125.43p          223,732          0.0054
Ethnie           29 Mar 2006      Sale (Option)     12,021          125.43p          -                -
Billington
Richard Gerard   29 Mar 2006      Sale (Option)     11,440          125.43p          -                -
Clare Morrow     29 Mar 2006      Sale (Option)     7,800           125.43p          2,142            0.00005%
Lee Marriott     29 Mar 2006      Sale              5,980           125.83p          2,656            0.00005%



                      This information is provided by RNS
            The company news service from the London Stock Exchange