Trading Statement

World Sport Group PLC
30 January 2002

Date:                        30 January 2002
On behalf of:                World Sport Group plc ('World Sport Group')
Embargoed until:             0800hrs

World Sport Group plc

Highlights

•         Successful completion of strategic review and restructuring
          following merger of World Sport Group Limited and Parallel Media Group
          International Limited resulting in increased operational efficiencies,
•         More conservative treatment of long-term contracts
•         Group positioned as gateway to Asia
•         Award of three-year television production contract for all
          international cricket in India
•         60% of revenues for 2002 already visible

The Board of World Sport Group, a leading sports media, marketing and management
company, today announces that it has successfully completed the strategic review
and restructuring of the Group, referred to in its statement of 26 November
2001.

World Sport Group has reorganised its business into two operating divisions -
World Sport Asia Pacific and World Sport Europe/Africa.  As expected, this
reorganisation has resulted in the reduction of the Group's cost base and
increased operational efficiencies through the rationalisation of staffing, the
merging and relocation of the Group's Asian offices in Singapore, and the
closure of its New York offices.  In addition, the Group has disposed of its
non-core music business, Broadcast Innovations.

The Group expects to release the results for the six months ended 31 December
2001, its first period as a public company, in April 2002. These results will
reflect events and decisions taken in December 2001:

•         A more conservative treatment on the assignment of revenue on the
          two recently signed AFC and certain long-term cricket contracts.  As a
          result, circa £600,000 less revenue will be taken in 2001 which will 
          now be spread over the remainders of the contracts; and,

•         The loss of profits of circa £200,000 in relation to the termination
          of a three-year commercial rights contract with the Board of Control 
          for Cricket in Sri Lanka ('BCCSL') (Note 1).  The Company is seeking 
          damages from BCCSL in the Singapore courts (where the contract was 
          executed).

Consequently, the results will be broadly in line with the lower end of market
expectations.

Trading in the current year has started positively with contracted revenues of
over 60 per cent of the Group's forecast for 2002.   Whilst World Sport Group
has decided to take a more prudent view of television advertising revenues
(which currently represent just under 10% of its forecast revenues), the
Directors are encouraged by the start to the year.  An example of this
enthusiasm is evidenced by World Sport Nimbus' recent award of the television
production contract for all international cricket in India replacing the
incumbent, Channel 9, from Australia.

The Board expects the current year to be a significant improvement on 2001 as
the world's focus on sport in Asia increases, in particular as a result of the
forthcoming World Cup in Japan and South Korea and the growing interest in golf
in the region. The Group is increasingly being viewed as a 'gateway to Asia' and
intends to leverage upon its dominant position and the strength of its
infrastructure in the region, in particular through joint ventures.
Additionally, the Board will continue to focus on acquisition potential in
Europe.


                                    - Ends -

For further information please contact:
Emma Kane, Chief Executive                         Tel:   [phone]
Redleaf Communications                             Mob:  [phone]

Notes to Editors:

•         Note 1 - All major sports rights contracts, with the exception of
this one, are with regional sports bodies such as the Asian Professional
Golfers' Association (Asian PGA) rather than those in individual countries.

•         World Sport Group plc (WSG) listed on AIM on 15 August 2001,
following the reverse takeover of Orchard Furniture plc by the combined
businesses of World Sport Group Limited and Parallel Media Group International
Limited.

•         The Company offers a full one-stop shop for advertisers and
sponsors:  television programming, airtime sales, outdoor marketing
opportunities, Internet services, exposure in print publications and bespoke
event management plus sponsorship in football, cricket, rugby and golf.

•         WSG's ownership of media and marketing rights includes the Asian
Professional Golfers' Association (Asian PGA) for 90 years and rights to the
Asian Football Confederation (AFC) events until 2009 (with matching rights to
2013). In partnership with News Corporation, it also has the rights to ICC
International Cricket, including the World Cups in 2003 (South Africa) and 2007
(West Indies).


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