Final Results - Year Ended 30 June 1999

Media Content PLC
25 November 1999

                              Media Content PLC                               
             Preliminary Results for the year ended 30 June 1999              


Summary

                                                         
                                                      £
                                                   
Turnover                                           40,555
                                                   
Loss after taxation                            (1,061,194)
                                                   
Loss per ordinary share (£ per share)              (0.005)

Chairman's Statement

It  is  with  great pleasure I announce the first  annual
results  of  Media Content PLC.  It has been an  exciting
year  featuring a number of watershed events for our  new
company:

(1)The  incorporation of Media Content  Limited  on  2
   September  1998 by seasoned media executives  to  take
   advantage   of  a  need  for  advisory  services   and
   partnerships in the fast developing sports media rights
   market.

(2)The  development  of  the company's  offer  in  the
   marketplace, and the initial relationships with clients.

(3)The acquisition of Media Content Limited by Wilmslow
   PLC, and the name change to Media Content PLC.

As  a  new  entity in a fast growing market, we are  very
pleased  with the progress of the company.  

Revenues  for  the  financial year  total  £40,555.   The
principal  source  of  revenues in the  period  was  fees
garnered for advisory services with clients such  as  the
World Wrestling Federation and the International Football
Channel.

Expenses for the period totalled £833,826 which,  net  of
interest income, produced a net loss of £1,061,194.

These  results, as well as those which will be  announced
for the following half year, represent the results of the
company's investment period.

As  we look to the future, Media Content expects that the
underlying  market it serves will continue to  grow,  and
that  the  value of sports media rights will continue  to
appreciate.  Media Content is positioned to add value  to
these  rights,  to expand its role in the market  and  to
carve out a place for itself as a first mover in a number
of key market areas.

In addition to its activities in traditional sports media
rights,  a significant level of Media Content's  activity
in  the market is based upon positioning itself to advise
and  partner the key companies at the dawn of new  market
opportunities such as the internet and capture the  value
of these activities for its shareholders.

I  am  confident  that  this activity  will  produce  the
desired results, and look forward to an exciting year.
Yours faithfully

Robert Montgomery
Chairman
25 November 1999


Media Content PLC
PROFIT AND LOSS ACCOUNT
19 June 1998 to 30 June 1999

                                                   Period
                                                    ended
                                                       30
                                                     June
                                                     1999
                                                        £
                                                    
TURNOVER                                           40,555
                                                    
Administrative expenses                            
  Amortisation of goodwill                       (240,750)
  Other administrative expenses                  (593,076)
                                                    
                                                 (833,826)
                                                    
OPERATING LOSS                                   (793,271)
                                                   
Loss on disposal of subsidiary                   (300,000)
                                                   
Interest receivable and                            32,625
  similar income

Interest payable and                                 (548)
  similar charges
                                                    
LOSS ON ORDINARY ACTIVITIES                        
BEFORE TAXATION                                (1,061,194)
                                                   
Tax charge on loss on                              -
  ordinary activities
                                                    
LOSS ON ORDINARY ACTIVITIES                        
  AFTER TAXATION BEING                              
  RETAINED LOSS FOR THE YEAR                    (1,061,194)
                                                    
                                                          
Basic loss per share                                (0.005)
                                                    
Diluted loss per share                              (0.005)
                                                    

All of the company's operations were classified as
acquisitions in the period.

There were no other recognised gains or losses other than
shown above.






Media Content PLC
BALANCE SHEET
30 June 1999

                                                     1999
                                                        £
                                                   
FIXED ASSETS                                       
Intangible assets                               4,574,250
Tangible assets                                    26,750
Investments                                         -
                                                    
                                                4,601,000
CURRENT ASSETS                                     
Debtors                                           151,238
Cash at bank and in hand                          440,009
                                                    
                                                  591,247
CREDITORS: amounts falling                         
  due within one year                             (44,924)
                                                    
NET CURRENT ASSETS                                546,323
                                                    
TOTAL ASSETS LESS CURRENT                          
  LIABILITIES                                   5,147,323
                                                    
                                                   
CAPITAL AND RESERVES                               
Called up share capital                         5,812,500
Share premium                                     396,017
Profit and loss account                        (1,061,194)
                                                    
EQUITY SHAREHOLDERS' FUNDS                      5,147,323
                                                    

The financial statements from which these figures are
extracted were approved by the Board of Directors on 25
November 1999.

Copies of the Report and Accounts will be posted to shareholders
today and will be available at the Company's registered office at
29 Pall Mall Deposit, 124-128 Barlby Road, London, W10 6BL.

Further enquiries:

Media Content PLC                              0181 960 0422
Jean-Paul de la Fuente

Apax Partners & Co. Capital Limited            0161 831 9133
Ian Currie