e-district.net PLC
14 June 2000
E-DISTRICT.NET PLC
LINKING AGREEMENT WITH eTOYS
e-district.net plc ('e-district'), the AIM-quoted owner and
developer of LeisureDistrict.net, a leading interactive family
entertainment community channel and content provider for
interactive digital television, has signed an agreement with
leading internet retailer eToys UK Ltd. ('eToys') which will
enable e-district to offer children's products for sale
through a link from LeisureDistrict to eToys.
e-district will feature an eToys shop front on the main page
of the LeisureDistrict Virtual Shopping Mall enabling
LeisureDistrict visitors to purchase toys and other children's
products online through the link to the eToys web site. Other
e-commerce partners featured in the Virtual Shopping Mall
include WH Smith, Expedia and Domino's Pizza's. eToys
currently sells toys through its www.etoys.co.uk web site.
e-district will receive a commission for each customer
transaction concluded by eToys where the customer has
originated from LeisureDistrict.
Steve Laitman, e-district's Chief Executive said :
'The agreement with eToys means that we can now sell toys and
children's products through our Virtual Shopping Mall - an
excellent fit with LeisureDistrict's family entertainment
content. This deal expands the range of e-commerce
merchandise we can offer through the site.'
About e-district
e-district is quoted on the Alternative Investment Market. e-
district is the owner and developer of the LeisureDistrict
global interactive entertainment network, a family leisure
environment capable of being delivered through multiple
platforms including the internet and interactive TV.
LeisureDistrict continues to attract significant numbers of
new registered users. The annualised compound rate of growth
in the first quarter of 2000 was 99% to 1.8 million as at 31
March 2000 with 60% in North America, 28% in the UK and the
balance of 12% in continental Europe and around the world.
Distribution agreements have been signed with Telewest
Communications plc, Cable & Wireless Communications plc and
Worldgate Communications Inc.; e-district also has
arrangements with a number of other strategic partners
including WH Smiths Online, Expedia Inc. and Remarq Inc.
LeisureDistrict is accessible via PC through
www.LeisureDistrict.net. More information on e-district.net
plc is available through the company's web site ( www.e-
district.net).
For further information, please contact :
e-district Frank Lewis, Chairman
Steve Laitman, Chief Executive
020-8201-1915
eToys Jacquie Chalmers, Jackie Cooper PR
020-720 8 7261
Buchanan CommunicationsSteve Liebmann / Suzanne Dunne
020-7466 5000
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