Nokia passes key milestones as services busines...

NOKIA / Nokia passes key milestones as services business continues strong momentum processed and transmitted by Hugin AS. The issuer is solely responsible for the content of this announcement. 

Barcelona, Spain - With a great user experience, an aggressive global rollout
plan and a focus on local relevance, Nokia truly put its services on the map -
and the strong momentum continues.





"Our recipe for success has some pretty simple ingredients: delighting
consumers. Yes, we are in more places, serving more people, with more great
content and services. True, more than a million apps are being downloaded a day
from our store; Comes with Music is now available in over 25 markets; and every
second of the day, 24 hours a day, seven days a week, another person downloads
our new Ovi Maps app. These are great achievements, but our goal is to delight
hundreds of millions of consumers around the world - and we are well on our
way," says Niklas Savander, head of Nokia's services business.





"Our global footprint means we have scaled fast, reaching a really significant
number of people using a variety of different phones and smartphones. We started
the year with a bang with our free Ovi Maps navigation launch and we have just
announced the pilot of Nokia Money running in one of India's largest
metropolitan areas. Going forward, we are increasing the speed and concentrating
on developing a magic experience for the people that use our services."





Nokia highlighted landmark achievements for its key service areas:





Location: Launched in late January, the new Ovi Maps features drive and walk
navigation in 74 countries and 46 languages, as well as traffic information in
many. All new Nokia GPS-enabled smartphones will include this great service - at
no extra cost.





- More than 3 million Ovi Maps downloaded to date

- More than one download per second, 24 hours a day; around 100,000 downloads a
day

- Rich functionality and the best mobile maps coverage in the world





Music:  Last week, Comes With Music grew to 27 markets with its arrival in the
Middle East. People that own a Comes With Music device can download as much free
music as they want from Ovi Music and, unlike other online music services, can
keep them on their device forever. Music downloaded from the Ovi Music à la
carte menu is also DRM-free.





- Ovi Music is in 33 markets, making Nokia the world's most scaled global
digital music provider

- The average person using Comes With Music downloads 500 free songs in the
first few weeks of using the service, which would cost about EUR 450 from iTunes

- More than nine million tracks in the Ovi Music catalogue





Store: Launched in May 2009, multiple upgrades and experience improvements have
improved the browsing and search experience, leading to a significant increase
in the number of downloads. In 2010, Ovi Store will have more languages, billing
support, improvements and of course, lots more apps.





- More than one million downloads a day

- The number of people shopping on the store doubles every month

- Fully localized store in 18 countries supporting 30 languages, and serving 90
percent of Store visitors with their local language

- Integrated mobile billing from 60 operators in 18 countries





Messaging: A million people a month open an Ovi Mail account, often their first
online identity, bringing the total number of accounts created to more than six
million in just over a year. Working closely with operators, Nokia Messaging,
Nokia's push email service, is now signed up with over 70 operators.





Nokia Money: Global financial services initiative starts in India

In partnership with YES BANK, a commercial pilot of the global mobile financial
services initiative has started in Pune, one of the largest metropolitan areas
in India. The service in Pune, called Mobile Money Services by YES BANK, brings
financial services to the consumers' mobile devices.





"The Nokia Money initiative based on Obopay's platform is initially targeted at
growth markets and designed to work in partnership with multiple network
operators and banks, involving distributors and merchants in a dynamic open
ecosystem to seamlessly provide the new services. YES BANK is our first partner
in India to bring this service to market," said Teppo Paavola, VP and general
manager of Mobile Financial Services at Nokia.





- Initial phase: consumers will be able to transfer money to another person just
by using the person's mobile phone number, pay utility bills as well as recharge
their prepaid SIM cards (SIM top-up).

- Later, consumers will also be able to pay merchants for goods and services.





Nokia Life Tools:

Nokia Life Tools is providing rural subscribers with livelihood and life
improvement services, including agriculture and education services. Subscribers
primarily depend on the agriculture trade and live around the poverty threshold
- which makes parting with one or two dollars each month for a mobile service a
substantial investment.  Since its launch in mid-2009, around one million people
have already subscribed to the service. Nokia Life Tools is available in India
and Indonesia, and will roll out to more markets this year.





Please visit www.nokia.com/press <

http://www.nokia.com/press> for press
materials.

For more information on Nokia in Barcelona, please visit:


http://events.nokia.com/mwc/





About Nokia

Nokia is a pioneer in mobile telecommunications and the world's leading maker of
mobile devices. Today, we are connecting people in new and different ways -
fusing advanced mobile technology with personalized services to enable people to
stay close to what matters to them. We also provide comprehensive digital map
information through NAVTEQ; and equipment, solutions and services for
communications networks through Nokia Siemens Networks.





Media Enquiries:





Nokia

Communications

Tel. [phone]

Email: [e-mail]





www.nokia.com <

http://www.nokia.com/>





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