Commercial Appointments

RNS Number : 0988D

OptiBiotix Health PLC

01 March 2022

 

OptiBiotix Health plc

("OptiBiotix" or the "Company ")

Commercial Appointments

OptiBiotix Health plc (AIM: OPTI), a life sciences business developing compounds to tackle obesity, high cholesterol, blood pressure, diabetes, ann o un ces the   following appointments¹: Zac Sniderman as Business Development & Sales Director North America, Shiraz Butt as E-Commerce Director and Karl Burkitt as Marketing Director.

Zac brings a broad experience developing a food and supplement ingredient businesses in North America working for Galenicum Speciality Ingredients, Jarrow Formulas and Best Ground International. He has an entrepreneurial mindset and an extensive network. He will focus on the development of ingredient sales to brand owners and contract manufacturers for both pro- and prebiotics in close cooperation with our established partners.

Shiraz has successfully developed the e-commerce businesses for a range of companies, such as PhD (now part of Science In Sports) and Iovate Health Sciences. He has built digital sales from the ground up into significant contributors to the success of the companies he has worked for. Shiraz will focus on developing the untapped e-commerce potential of our pro- and prebiotic brands such as SlimBiome Medical, Go-Figure and CholBiome.

Karl Burkitt has a rich career in which he developed and led the marketing and business development function in various branded and ingredient businesses, such as Novartis Consumer Health, Kerry Ingredients & Flavours and AB Mauri. Karl will lead our marketing function, on a part time basis, and work closely with the pro- and prebiotic commercial divisions on developing ingredient and consumer sales.

The above appointments expand the capabilities of our management team in line with our commercial strategy ,   which is to further expand ingredient sales, particularly in the large North American market, whilst developing our final product sales containing our unique ingredients.

René Kamminga, CEO of OptiBiotix Ltd, commented:  "In the past 12 months we have established the credibility and brand awareness of our science - based ingredients SlimBiome®, OptiBiome, LeanBiome and LP_LDL®ingredients, significantly growing sales to a wider number of reputable global brands in multiple markets. These appointments are a further investment to accelerate the growth of the Company and to broaden and deepen our income streams with a particular focus on North America and E-Commerce ."

¹ These appointments are non-statutory director appointments in the Company or its subsidiaries.

For further information, please contact:

OptiBiotix Health plc		www.optibiotix.com
Stephen O'Hara, Chief Executive	Contact via Walbrook below
Cenkos Securities plc (Broker)		Tel: [phone]
Callum Davidson / Neil McDonald
Michael Johnson / Russell Kerr (Sales)
Walbrook PR Ltd		Mob: [phone]
Alice Woodings

This communication is a "Reach" announcement. Reach is a non-regulatory news service. By using this service an issuer is confirming that the information contained in this announcement is of a non-regulatory nature. Information required to be notified under the AIM Rules for Companies, Market Abuse Regulation or other regulation would be disseminated as an RNS regulatory announcement and not on RNS Reach.

 

END

 

 

NRATPMRTMTJTBAT