Director Shareholding

Pearson PLC
01 July 2004






1 July 2004

RNS
The London Stock Exchange
Old Broad Street
London
EC2N 1HP


Dear Sirs

Non-Executive Directors' Share Purchase Plan

Below are details of purchases of ordinary shares made yesterday under the
Non-Executive Directors' Share Purchase Plan:-

Name of     No. of      Percentage   Price    Total Holding    Total Percentage
Director    Shares      of Issued    per      Following        Following
            Purchased   Stock        Share    Notification     Notification

Lord           221      0.000028%   671.94p      3,597           0.00045%
Burns

Reuben         288      0.000036%   671.94p     14,158           0.00176%
Mark

Vernon         221      0.000028%   671.94p      3,451           0.00043%
Sankey

Gurvirendra
Talwar         899      0.000112%   671.94p      6,146           0.00077%

If there are any questions in connection with this matter, please do not
hesitate to contact me.

Yours faithfully



Stephen Jones

Deputy Secretary

SAJ/DC



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