9 April 2018
Pelatro Plc
("Pelatro" or the "Company")
Notice of Results
Pelatro Plc (AIM: PTRO), the global precision marketing software specialist, is pleased to advise that it will announce its results for the year ended 31 December 2017 on 1 May 2018.
The Company's management will be hosting a presentation for analysts on the day of results. Analysts who wish to attend the presentation should register their interest with Miles Nolan at miles.nolan@investor-focus.co.uk or 020 3934 6635.
Enquiries:
Pelatro Plc Subash Menon, Managing Director Nic Hellyer, Finance Director
|
C/O IFC |
finnCap Limited (Nominated Adviser and Broker) Adrian Hargrave/ Giles Rolls/ Kate Bannatyne (Corporate Finance) Stephen Norcross / Sultan Awan (Corporate Broking) |
+44 (0)20 7220 0500 |
IFC Advisory Limited (Financial PR & IR) Tim Metcalfe / Miles Nolan / Zach Cohen |
+44 (0)20 3934 6630 |
Notes to Editors
Pelatro provides precision marketing software for use by its customers in B2C applications, with a current focus on providing multi channel campaign management software to Telcos that provides a contextualised, relevant and personalised solution for end users.
Pelatro's precision marketing solution, mViva, uses Big Data analytics to study growing end user data to reveal patterns, trends, associations and key behavioural traits. mViva then applies algorithms to analyse this data and to identify patterns for each end user. Based on this analysis, relevant offers (which can include additional services or customised campaigns) are made to end users through a variety of channels like SMS, email and apps. mViva allows customers to generate smaller relevant segments of end users, which can be as small as one end user. By using mViva's targeted approach, Pelatro's customers have experienced an increase of up to 5 per cent. of annual incremental revenue per end user through the upselling of products.