Re Agreement

RNS Number : 9494Y

Playtech Limited

14 July 2008

 



14 July, 2008

Playtech Ltd

('Playtech' or 'the Company')

Licensing Agreement Signed with Paramount Digital Entertainment

Playtech (AIM: PTEC), the international designer, developer and licensor of software to the online and land-based gaming industry, announces today that it has signed a four-year, exclusive licensing agreement in respect of two of Paramount Pictures' film releases, 'Gladiator' and 'The Untouchables'.

Under the terms of the licensing agreement, Playtech licensees will have the exclusive rights to distribute* a number of branded games based on the two titles.  The agreement applies to games offered over two media: online, as part of Playtech's market leading casino game portfolio; and via land-based videogame terminals, as part of the Playtech subsidiary Videobet.

Mor Weizer, Chief Executive Officer of Playtech, commented today: 

'We are pleased to have secured this important deal with Paramount Digital Entertainment, which will enable our licensees to offer games featuring two very well-known brands, 'Gladiator' and 'The Untouchables'. We are confident that this exclusive material supplied to our licensees will support their marketing efforts by increasing the profile of their games portfolio and enhancing the gaming experience for customers.'

NOTE TO EDITOR:

* Distribution territories are limited to the legal marketplace for such gaming products.

- ends - 

For Further Information:

Mor Weizer, CEO, Playtech Ltd 

c/o Bell Pottinger Corporate & Financial                           Tel: [phone]     

www.playtech.com

David Rydell / Chris Hamilton

Bell Pottinger Corporate & Financial                                 Tel. [phone]  

Jodi Lederman, Paramount Digital Entertainment     Tel. [phone]

About Playtech 

Playtech develops unified software platforms for the online gambling industry, primarily targeting existing online operators wanting to upgrade their system; sportsbooks looking to diversify and land-based operators making their online debut. Playtech gaming applications - online casino, poker, bingo, mobile gaming, live gaming, land-based kiosk networks and fixed-odds games - are fully intercompatible and can be freely incorporated as stand-alone applications, accessed and funded by players through the same user account and managed by the operator by means of a single powerful management interface. Founded in 1999, Playtech has over 700 personnel distributed globally, around seventy five percent of whom are engaged in research and development of current and future gaming technologies. 

Website: www.playtech.com

About Paramount Digital Entertainment

Paramount Digital Entertainment (PDE) is a division of Paramount Pictures Corporation. PDE develops and distributes filmed entertainment across worldwide digital distribution platforms including online, mobile and portable devices, videogames, virtual worlds and emerging technologies.

Paramount Pictures Corporation (PPC), a global producer and distributor of filmed entertainment, is a unit of Viacom (NYSE: VIA, VIA.B), a leading content company with prominent and respected film, television and digital entertainment brands.  The company's labels include Paramount Pictures, Paramount Vantage, Paramount Classics, DreamWorks Studios, MTV Films and Nickelodeon Movies.  PPC operations also include Paramount Digital Entertainment, Paramount Home Entertainment, Paramount Pictures International, Paramount Licensing Inc., Paramount Studio Group, and Worldwide Television Distribution.

 

END

 

 

AGRGUUAAMUPRGQG