Director/PDMR Shareholding

Prudential PLC
31 December 2007



NOTIFICATION OF TRANSACTIONS OF DIRECTORS / PERSONS DISCHARGING MANAGERIAL
RESPONSIBILITY OR CONNECTED PERSONS



1.       Name of the issuer

Prudential plc



2.       State whether the notification relates to (i) a transaction notified in
accordance with DTR 3.1.2R; (ii) a disclosure made in accordance LR 9.8.6R(1);
or (iii) a disclosure made in accordance with section 793 of the Companies Act
(2006)

(i)



3.       Name of person discharging managerial responsibilities/director

M G A McLintock, P M Maynard



4.       State whether notification relates to a person connected with a person
discharging managerial responsibilities/director named in 3 and identify the
connected person

Relates to persons named in 3 above



5.       Indicate whether the notification is in respect of a holding of the
person referred to in 3 or 4 above or in respect of a non-beneficial interest

Relates to persons named in 3 above



6.       Description of shares (including class), debentures or derivatives or
financial instruments relating to shares

Prudential plc ordinary shares of 5p each

7.       Name of registered shareholder(s) and, if more than one, the number of
shares held by each of them

Relates to persons named in 3 above



      8. State the nature of the transaction

Release of Deferred Share Award awarded in May 2005 under the Prudential Annual
Incentive Plan

9.       Number of shares, debentures or financial instruments relating to
shares acquired

M G A McLintock - 96,067 ordinary shares

P M Maynard - 23,495 ordinary shares

10.   Percentage of issued class acquired (treasury shares of that class should
not be taken into account when calculating percentage)

M G A McLintock - less than 0.004%

P M Maynard - less than 0.001%

11.   Number of shares, debentures or financial instruments relating to shares
disposed

N/A

      12. Percentage of issued class disposed (treasury shares of that class
should not be taken into account when calculating percentage)

N/A



13.   Price per share or value of transaction

N/A



14.   Date and place of transaction

31 December 2007, London



15.   Total holding following notification and total percentage holding
following notification (any treasury shares should not be taken into account
when calculating percentage)

M G A McLintock, 536,499 ordinary shares, less than 0.03%

P M Maynard, 325,490 ordinary shares, less than 0.02%



16.   Date issuer informed of transaction

31 December 2007

If a person discharging managerial responsibilities has been granted options by
the issuer complete the following boxes



17. Date of grant

N/A

18.   Period during which or date on which it can be exercised

N/A

19.   Total amount paid (if any) for grant of the option

N/A

20.   Description of shares or debentures involved (class and number)

N/A

21.   Exercise price (if fixed at time of grant) or indication that price is to
be fixed at the time of exercise

N/A

22.   Total number of shares or debentures over which options held following
notification

N/A

23.   Any additional information

N/A

24.   Name of contact and telephone number for queries

Jennie Webb, Share Plans Administrator, 020 7548 2027



Name of duly authorised officer of issuer responsible for making notification

Penny Follows, Shareholder Services and Share Plan Manager Secretary, 020 7548
3821



Date of notification

31 December 2007



Prudential plc is not affiliated in any manner with Prudential Financial Inc, a
company whose principal place of business is in the United States of America







Notes: This form is intended for use by an issuer to make an RIS notification
required by DR 3.3.




(1)      An issuer making a notification in respect of a transaction relating to the shares or debentures of
         the issuer should complete boxes 1 to 16, 23 and 24.
(2)      An issuer making a notification in respect of a derivative relating the shares of the issuer should
         complete boxes 1 to 4, 6, 8,13, 14, 16, 23 and 24.
(3)      An issuer making a notification in respect of options granted to a director/person discharging
         managerial responsibilities should complete boxes 1 to 3 and 17 to 24.
(4)      An issuer making a notification in respect of a financial instrument relating to the shares of the
         issuer (other than a debenture) should complete boxes 1 to 4, 6, 8, 9, 11, 13, 14, 16, 23 and 24.









END


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