Director/PDMR Shareholding

Prudential PLC 09 November 2005 NOTIFICATION OF TRANSACTIONS OF DIRECTORS, PERSONS DISCHARGING MANAGERIAL RESPONSIBILITY OR CONNECTED PERSONS This form is intended for use by an issuer to make a RIS notification required by DR 3.1.4R(1). (1) An issuer making a notification in respect of a transaction relating to the shares or debentures of the issuer should complete boxes 1 to 16, 23 and 24. (2) An issuer making a notification in respect of a derivative relating the shares of the issuer should complete boxes 1 to 4, 6, 8,13, 14, 16, 23 and 24. (3) An issuer making a notification in respect of options granted to a director/person discharging managerial responsibilities should complete boxes 1 to 3 and 17 to 24. (4) An issuer making a notification in respect of a financial instrument relating to the shares of the issuer (other than a debenture) should complete boxes 1 to 4, 6, 8, 9, 11, 13, 14, 16, 23 and 24. Please complete all relevant boxes should in block capital letters. 1. Name of the issuer Prudential plc 2. State whether the notification relates to (i) a transaction notified in accordance with DR 3.1.4R(1)(a); or (ii) DR 3.1.4(R)(1)(b) a disclosure made in accordance with section 324 (as extended by section 328) of the Companies Act 1985; or (iii) both (i) and (ii) iii 3. Name of person discharging managerial responsibilities/director Robert Rowley 4. State whether notification relates to a person connected with a person discharging managerial responsibilities/director named in 3 and identify the connected person Director's spouse 5. Indicate whether the notification is in respect of a holding of the person referred to in 3 or 4 above or in respect of a non-beneficial interest Director named above and director's spouse 6. Description of shares (including class), debentures or derivatives or financial instruments relating to shares ordinary shares of 5p each 7. Name of registered shareholders(s) and, if more than one, the number of shares held by each of them HSDL Nominees Limited for shares sold (11,123 ordinary shares) BBHISL Nominees Limited for shares purchased (11,123 ordinary shares) 8 State the nature of the transaction Sale of 3,018 ordinary shares which were held in a general company, non-discretionary PEP for the benefit of the director; Sale of 3,017 ordinary shares which were held in an ISA for the benefit of the director; Sale of 2,971 ordinary shares which were held in a general company, non-discretionary PEP for the benefit of the director's spouse; Sale of 2,117 ordinary shares which were held in an ISA for the benefit of the director's spouse; Purchase of 6,035 ordinary shares to be held in BBHISL Nominees Limited for the benefit of the director; and Purchase of 5,088 ordinary shares to be held in BBHISL Nominees Limited for the benefit of the director's spouse 9. Number of shares, debentures or financial instruments relating to shares acquired 11,123 ordinary shares (6,035 shares on behalf of the director and 5,088 shares on behalf of his spouse) 10. Percentage of issued class acquired (treasury shares of that class should not be taken into account when calculating percentage) Less than 0.0005% 11. Number of shares, debentures or financial instruments relating to shares disposed 11,123 ordinary shares (6,035 shares on behalf of the director and 5,088 shares on behalf of his spouse) 12. Percentage of issued class disposed (treasury shares of that class should not be taken into account when calculating percentage) Less than 0.0005% 13. Price per share or value of transaction £4.9611 for sale of shares which were held in PEP for the benefit of the director £4.9756 for sale of shares which were held in ISA for the benefit of the director £4.9761 for sale of shares which were held in PEP and ISA for the benefit of the director's spouse £5.065 for purchase of shares to be held in BBHISL Nominees Limited for the benefit of the director and his spouse 14. Date and place of transaction Sale on 4 November 2005, London Purchase on 9 November 2005, London 15. Total holding following notification and total percentage holding following notification (any treasury shares should not be taken into account when calculating percentage) 43,862 ordinary shares, less than 0.002% 16. Date issuer informed of transaction Sale on 8 November 2005 Purchase on 9 November 2005 If a person discharging managerial responsibilities has been granted options by the issuer complete the following boxes 17 Date of grant N/A 18. Period during which or date on which it can be exercised N/A 19. Total amount paid (if any) for grant of the option N/A 20. Description of shares or debentures involved (class and number) N/A 21. Exercise price (if fixed at time of grant) or indication that price is to be fixed at the time of exercise N/A 22. Total number of shares or debentures over which options held following notification N/A 23. Any additional information N/A 24. Name of contact and telephone number for queries Sylvia Edwards, 020 7548 3826 25.Name and signature of duly authorised officer of issuer responsible for making notification Susan Henderson, Deputy Group Secretary, 020 7548 3805 Date of notification 9 November 2005 Prudential plc is not affiliated in any manner with Prudential Financial, Inc, a company whose principal place of business is in the United States of America END This information is provided by RNS The company news service from the London Stock Exchange

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