Director Shareholding

Prudential PLC
10 May 2005


                                  SCHEDULE 11

          NOTIFICATION OF INTERESTS OF DIRECTORS AND CONNECTED PERSONS

1. Name of company

 Prudential plc


2. Name of director

 PAJ Broadley, GM Wood


3. Please state whether notification indicates that it is in respect of holding
of the shareholder named in 2 above or in respect of a non-beneficial interest
or in the case of an individual holder if it is a holding of that person's
spouse or children under the age of 18 or in respect of a non-beneficial
interest

 See section 6


4. Name of the registered holder(s) and, if more than one holder, the number of
shares held by each of them (if notified)

 Prudential Services Limited Share Incentive Plan Trust (the Trust)


5. Please state whether notification relates to a person(s) connected with the
director named in 2 above and identify the connected person(s)

Prudential Services Limited Share Incentive Plan Trust (the Trust)


6. Please state the nature of the transaction. For PEP transactions please
indicate whether general/single co PEP and if discretionary/non discretionary

A purchase was made on 9 May 2005 of 1,169 ordinary shares in the Company by
Yorkshire Building Society (the Trustee of the Trust) at a price of £4.8035 per
share for the purpose of satisfying the purchase of ordinary shares by eligible
employees (including executive directors) who have elected to join the
Prudential Services Limited Share Incentive Plan (the Plan) and are therefore
potential beneficiaries under the Trust for May 2005. The Plan has been approved
by the Inland Revenue as a share incentive plan under the Income Tax (Earnings
and Pensions) Act 2003.

Following the transaction the Trustee will hold 1,169 ordinary shares, all of
which are held on behalf of eligible employees pursuant to the terms of the
Plan.

The number of ordinary shares purchased on this date on behalf of the executive
directors participating in the Plan were as follows:

PAJ Broadley - 32 ordinary shares
GM Wood - 32 ordinary shares


7. Number of shares / amount of stock acquired

Trust 1,169 ordinary shares
PAJB Broadley 32 ordinary shares
GM Wood 32 ordinary shares


8. Percentage of issued class

Trust Less than 0.00005%
PAJB Broadley Less than 0.000002%
GM Wood Less than 0.000002%


9. Number of shares/amount of stock disposed

 N/A


10. Percentage of issued class

 N/A


11. Class of security

 Ordinary shares of 5p each


12. Price per ordinary share

 £4.8035


13. Date of transaction

 10 May 2005


14. Date company informed

 10 May 2005


15. Total holding following this notification

Trust 1,169 shares
PAJ Broadley 557,201 shares
GM Wood  650,022 shares


16. Total percentage holding of issued class following this notification

Trust Less than 0.00005%
PAJ Broadley Less than 0.03%
GM Wood  Less than 0.03%


If a director has been granted options by the company please complete the
following boxes.

17. Date of grant

N/A


18. Period during which or date on which exercisable

N/A


19. Total amount paid (if any) for grant of the option

N/A


20. Description of shares or debentures involved: class, number

N/A


21. Exercise price (if fixed at time of grant) or indication that price is to be
fixed at time of exercise

N/A


22. Total number of shares or debentures over which options held following this
notification

N/A


23. Any additional information



24. Name of contact and telephone number for queries

Jennie Webb, Group Secretarial, 020 7548 2027


25. Name and signature of authorised company official responsible for making
this notification

 Vanessa Jones, Deputy Group Secretary, 020 7548 3805


Date of Notification

 10 May 2005




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