Admission to AIM

Adventis Group PLC 01 July 2004 Adventis Group plc - First Day of Dealings on AIM Adventis Group plc 1st July 2004 Adventis Group plc commences trading on AIM after £3.6 million placing Proceeds to expand the business further by acquisitive and organic growth Background Adventis Group plc ('Adventis' or the 'Company') began its first day of trading today on the Alternative Investment Market (AIM: ATG). The Company successfully raised £3.6 million via a share placing at 28.5p. WH Ireland Ltd acted as nominated adviser and broker to the Company. Adventis Group plc is a multi media marketing and advertising agency which currently provides services principally to the residential and commercial property industries, as well as the pharmaceutical, legal and financial services sectors. Adventis had a turnover and profit before taxation of £9,159,000 and £419,000 respectively for the financial year ended 31st December 2003 and currently employs 43 staff. The Company operates and trades via its three wholly owned subsidiaries, Property Marketing Company Limited, Gilbert Doyle Oakmont Limited and Premium Media Limited. Adventis has evolved from the marketing department of FPDSavills Ltd, a property services subsidiary of Savills plc, one of the UK's leading firms of property consultants and real estate agents listed on the Official List. FPDSavills Ltd will retain a 45.5 per cent. holding immediately after Admission. In recent years, the range of marketing and advertising services that the Company offers has grown, as have the type of customers and industry sectors which the Company operates within. Opportunities for development The Directors believe that the successful growth of Adventis' marketing services, the proceeds of the flotation and the ability to structure transactions with quoted shares is a solid platform for further organic and acquisitive expansion. The Directors have identified a number of areas of opportunity, within which the Company will seek to take advantage, including: • The servicing of the Company's current core business sectors, within the residential and commercial property sectors, is currently maintained by a large number of small operators. The Directors believe that there is a significant opportunity to consolidate the Company's position as a leading provider of marketing services in the property sector through the acquisition of companies or key management; • The Directors consider that there are opportunities to accelerate the Company's current strategy of diversifying into certain strategic sectors, such as pharmaceuticals and financial services, by way of acquisition of niche operators with sector expertise; and • The Directors believe that there is also an opportunity to increase further its profit margins by providing services currently sub-contracted to third parties. The Directors intend to not only seek to expand the Adventis' operations by acquiring companies or businesses, but where possible to attract new staff with proven revenue earning potential and appropriate sector expertise. The terms of employment of such appointments will be structured to incentivise profitability and revenue generation. The Directors intend to have careful regard to certain key criteria for the potential expansion of its operations. Such criteria would include: • Profitability and cash flow impact on the Company; • Complementary fit into the existing businesses of Adventis; • Further diversification of the Company's business into key strategic sectors; and • The impact on shareholder value. Commenting on the flotation today, Peter Mitchell, the Company's Non-Executive Chairman, said, 'This is a very exciting time for Adventis and we are very pleased to have successfully floated on AIM. With the current demand for specialist marketing and advertising services in the UK, we believe that Adventis is well-placed to become a consolidator in the fragmented marketing services sector as well as building organically from our solid platform of profitable growth.' Charles Phillpot, Managing Director Sarah Gestetner, Fiona Bradshaw, Fiona Mulcahy Adventis Group plc Citigate Dewe Rogerson Tel: 020 7034 4750 Tel: 020 7638 9571 Philip Haydn-Slater WH Ireland Limited Tel: 020 7397 3160 Key Statistics Number of Ordinary Shares in issue prior to the Placing 21,052,632 Number of New Ordinary Shares being issued on behalf of the Company pursuant to the Placing 10,526,316 Number of Sale Shares 2,121,600 Placing Price 28.5p Number of Ordinary Shares in issue on Admission 31,578,948 Estimated net proceeds of the Placing receivable by the Company £2,670,000 Market capitalisation of the Company at the Placing Price on Admission £9,000,000 Percentage of Enlarged Share Capital represented by the New Ordinary Shares 33.3% Board of Directors Peter Mitchell, Non-Executive Chairman, age 68 Peter has spent the majority of his career in senior general management and marketing management roles. He is presently Deputy Chairman of Capital Radio Group plc, Chairman of the Remuneration Committee and a member of the Audit Committee. From 1983 to 1997 he held director level roles at Guinness plc, initially as Group Brands Director and later as Group Strategic Affairs Director, each having worldwide responsibilities. He was a director and council member from 1995 to 2001 of the Advertising Standards Authority Ltd, the body responsible for regulation of all UK non broadcast advertising and marketing communications. From 1997 to 2003 he was chairman of management consultancy Mountainview Group Ltd. From 1994 to 1996 he was President of the World Federation of Advertisers. His early career was with Procter & Gamble, Mars Inc. and Johnson & Johnson. Charles Phillpot, Managing Director, age 49 Charles has been the Managing Director of Adventis Group plc since it was incorporated in 1998. He joined the marketing department of FPDSavills in 1988 rising to Marketing Director. He began his career in marketing with J Walter Thompson and then Ogilvy & Mather. Before joining FPDSavills, he was a regional Marketing Director for De Beers responsible for the 'A diamond is forever' campaign in the largest global market, Japan, and other countries including France, Italy, Korea, Scandinavia and South Africa. He has extensive experience on the strategic and commercial aspects of marketing in the UK and overseas, at both client and agency level. Allan Collins, Part-time Finance Director, age 42 Allan is a chartered accountant and a member of the Chartered Institute of Taxation. He is currently Finance Director of FPDSavills. He joined in 1998 from General Refrigeration Ltd where he was Finance Director, having previously been at P&O Containers. He started his career at PricewaterhouseCoopers in the Audit and Advisory Department (gaining experience of mergers and acquisitions), moving to the Corporate Taxation Division. Rupert Sebag-Montefiore, Non-Executive Director, age 50 Rupert joined Savills plc in 1980 and was appointed to the board in 1991. In May 2000 he became Managing Director of FPDSavills, the general practice surveying subsidiary of Savills plc. He was appointed to the board of Savills plc in 1995. In January 2001 he was appointed the Board of Fastcrop plc (the holding company of Primelocation.com), an internet property aggregator site in which FPDSavills has made an investment. He is also Governor of Bournemouth University. Neil Crabb, Non-Executive Director, age 36 Neil is joint Managing Director of Sigma Technology Group plc, a technology investment and advisory business quoted on AIM, providing assistance to a number of early-stage UK companies. He has previously worked as an investment manager running both quoted and unquoted portfolios, and amongst other directorships is a director of AIM quoted Micap Plc and Strategic Investment Management Limited, a property investment business. This information is provided by RNS The company news service from the London Stock Exchange
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