Breakthrough Sports Science Technology Study

RNS Number : 5682J

Science in Sport PLC

28 April 2022

 

  28 April 2022
 

SCIENCE IN SPORT PLC

("Company" or "Group")

Breakthrough Sports Science Technology Study Publication

Science in Sport plc (AIM: SIS), the premium performance nutrition company serving elite athletes, sports enthusiasts, and the active lifestyle community, is pleased to announce the publication of a breakthrough peer review scientific study.

The Company's SiS Beta Fuel range of carbohydrate products underwent a performance trial with elite athletes in 2021. The findings from the study have been peer reviewed by scientists and a paper is to be published in the leading Journal of Applied Physiology.

This study set out to test carbohydrate oxidation, gastrointestinal discomfort, and exercise capacity when taking on carbohydrates in drink, gel and chew formats. Researchers tested a feeding strategy where athletes consumed 120 grams of carbohydrate per hour, significantly higher than the current recommended intake of 90 grams per hour.

The result of the study shows that athletes can tolerate 120 grams of carbohydrate per hour to promote high carbohydrate availability during exercise. When measuring the amount of carbohydrate consumed that was being used for energy, the athletes in the study were using over 1.5 grams of carbohydrate per minute. Even after three hours of sustained effort, 50% of energy used was from Science in Sport Beta Fuel, with no cross-over from carbohydrate to fat usage taking place. Importantly, all of the athletes tested reported no stomach upset, and individuals displayed some of the highest rates of carbohydrate oxidation ever reported in scientific literature.

Stephen Moon, CEO of Science in Sport PLC, said:

"This study changes everything we thought we knew about high carbohydrate and endurance nutrition and how to fuel winning performances. Born out of elite need, Science in Sport has delivered a superior product with world-leading science. This completely changes the game for performance potential in endurance sport and redefines limits in an unprecedented way. We are already seeing widespread usage within the elite teams we serve on a global basis. It is a resounding endorsement of our elite-led science-driven strategy."

For more information about the Science in Sport Beta Fuel range, please visit: www.scienceinsport.com/betafuel

For further information:

Science in Sport plc	T: 020 7400 3700
Stephen Moon, CEO
James Simpson, CFO

 Notes to Editors

About Science in Sport plc

Headquartered in London, Science in Sport plc is a leading sports nutrition business that develops, manufactures, and markets innovative nutrition products for professional athletes, sports and fitness enthusiasts and the active lifestyle community. The Company has two highly regarded brands, PhD Nutrition, a premium active-nutrition brand targeting the active lifestyle community, and SiS, a leading endurance nutrition brand among elite athletes and professional sports teams.

The two brands sell through the Company's phd.com and scienceinsport.com digital platforms, third-party online sites, including Amazon and Tmall, and extensive retail distribution in the UK and internationally, including major supermarkets, high street chains and specialist sports retailers. This omnichannel footprint enables the Company to address the full breadth of the sports nutrition market, forecast to be £13 billion¹ worldwide by 2023.

PhD is one of the UK's leading active nutrition brands with a reputation for high quality and product innovation. The brand has grown rapidly since its launch in 2005. The range now comprises powders, bars, and supplements, including the high protein, low sugar range, PhD Smart. PhD brand ambassadors include leading fitness influencers Ross Edgley and Obi Vincent.

SiS, founded in 1992, has a core range comprising gels, powders and bars focused on energy, hydration, and recovery. SiS is an official sports nutrition supplier to over 350 professional teams, organisations, and national teams worldwide, including INEOS Grenadiers Cycling Team. SiS supplies more than 150 professional football clubs in the UK, Europe, and the USA. SiS is Performance Research Partner to the English Football Association and Official Vitamins and Supplements Partner to the Milwaukee Bucks, 2021 National Basketball Association Champions.

For further information, please visit phd.com and scienceinsport.com

¹ Euromonitor Passport Database Global Assessment (December 2020)

 

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