Agreement with Virgin Mobile

Messaging International Plc
31 July 2006


   Messaging International Plc / Market: AIM / Epic: MES / Sector: Technology


31 July 2006

                  Messaging International Plc ('the Company')

                    Agreement signed with Virgin Mobile USA


Messaging International Plc, the AIM traded provider of innovative messaging
services, has, through its subsidiary TeleMessage, signed an agreement with
Virgin Mobile USA ('Virgin Mobile') to market Messaging International's
proprietary Text to Landline solution.


The new service will enable Virgin Mobile users to send text messages, which are
then converted to voice messages by text to speech technology and delivered to
any landline phone in the USA. The recipient can then send a voice or selected
text message reply, which the original sender can retrieve through a text
message alert. Virgin Mobile customers pay standard text messaging rates when
using the Text to Landline service and Messaging International will take a
percentage of this revenue.


Messaging International CEO, Guy Levit, said: 'The launch with Virgin Mobile
adds one more US operator to our rapidly growing client list, thereby confirming
our position as leader in the Text to Landline application in the North American
market. The service is becoming increasingly popular, enabling users to
communicate directly and non-intrusively with friends and family who use a
landline.'


The TeleMessage technology provides a cross-platform media messaging management
system. Designed to enable PC, browser, mobile phone and wireline telephone
users to send, receive and manage voice messages, email, text (SMS), IM and MMS
across various media platforms. Multiple languages can be used, it has text to
speech capabilities, email notification, unlimited SMS length and direct reply
to SMS capabilities, all illustrating the uniqueness of the service.


                                  * * ENDS * *


Contacts

Guy Levit Messaging International Plc Tel: + 972 3 922 5252

Isabel Crossley St Brides Media & Finance Ltd Tel: [phone]



Notes


Messaging International Plc

Messaging International Plc joined AIM in August 2005 with the objective of
becoming a leading provider in the rapidly growing multimedia messaging market.
Its 100% owned subsidiary, TeleMessage Ltd (www.telemessage.com), provides
cross-platform media messaging management systems and applications. These are
designed to enable PC, browser, mobile phone and wireline telephone users to
send, receive and manage voice messages, email, text, IM and MMS across various
media platforms. It supports multiple languages, text to speech conversion,
e-mail notification, unlimited text length, and direct reply to text
capabilities, all illustrating the uniqueness of the service. The Company has a
number of contracts with major blue chip companies including Rogers Wireless,
the largest wireless provider in Canada.


Virgin Mobile USA, LLC

Launched nationally in July of 2002, Virgin Mobile USA, LLC is the nation's
first mobile virtual network operator (MVNO) and first wireless carrier
exclusively focused on the youth market. Virgin Mobile is a joint venture
between Sir Richard Branson's Virgin Group and Sprint Nextel, which operates one
of the largest 100-percent digital, nationwide PCS wireless networks in the
United States. More than three million wireless users have rejected long-term
contracts and taken control of their wireless spending with Virgin Mobile's Pay
As You Go service. Virgin Mobile customers have exclusive access to VirginXtras
and VirginXL- a suite of music, entertainment and fun lifestyle features,
including *MTV mobile content created by our strategic partner MTV: Music
Television. In addition, J.D. Power and Associates has recognized Virgin Mobile
for providing 'An Outstanding Customer Service Experience' under its Certified
Call Centre Programme. SM Phones are available at more than 25,000 locations
nationwide with Top-Up cards available at more than 70,000 locations nationwide.
Virgin Mobile products can also be purchased online at www.virginmobileusa.com
or by calling 888-322-1122.




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