Holding in Company

St. Ives PLC 14 December 2001 DEALINGS BY SUBSTANTIAL SHAREHOLDERS 1) NAME OF COMPANY ST IVES PLC 2) NAME OF SHAREHOLDER HAVING A MAJOR INTEREST PRUDENTIAL PLC, INCLUDING M&G 3) Please state whether notification indicates that it is in respect of holding of the Shareholder named in 2 above or in respect of a non-beneficial interest or in the case of an individual holder if it is a holding of that person's spouse or children under the age of 18 SEE NOTIFICATION BELOW 4) Name of the registered holder(s) and, if more than one holder, the number of shares held by each of them. SEE NOTIFICATION BELOW 5) Number of shares/amount of stock acquired. 6) ( N/A %) of issued Class 7) Number of shares/amount of stock disposed 8) ( N/A %) of issued Class 9) Class of security ORDINARY SHARES OF TEN PENCE EACH 10) Date of transaction 11) Date company informed 14 DECEMBER 2001 12) Total holding following this notification 11,164,906 13) Total percentage holding of issued class following this notification 10.88% 14) Any additional information ST IVES PLC ISSUED SHARE CAPITAL AS AT 14 DECEMBER 2001 102,661,001 15) Name of contact and telephone number for queries PHILIP HARRIS, COMPANY SECRETARY - 020 7928-8844 ext 337 16) Name and signature of authorised company official responsible for making this notification Date of Notification 14 DECEMBER 2001 LETTER TO ST IVES PLC Companies Act 1985 (as amended); Disclosure of Interests in Shares In accordance with Part VI of the Companies Act 1985 (as amended) (the 'Act'), we write to inform you that Prudential plc and certain of its subsidiary companies have a notifiable interest in the issued share capital of your company as detailed in the schedule below. For the purposes of S210 of the Act, the address for those companies identified in the attached schedule is Laurence Pountney Hill London EC4R 0HH. From: Tom Dowler for and on behalf of Prudential plc Notifiable Position Report for ST IVES ORD GBP0.10 as at 13 December 2001 Percentage holdings are calculated using an issued share capital of 102,612,671 ORD GBP 0.10 shares Registered Holder Holding % Prudential Plc 11,164,906 10.88 Total Notifiable Interest CHASE NOMS LTD A/C 14914 422,308 CHASE NOMS LTD 27,000 CLYDESDALE BK NOMS LTD (MGPX) 19,700 CLYDESDALE BK NOMS LTD CHA 1,855,446 CLYDESDALE BK NOMS LTD MGB 1,250,000 CLYDESDALE BK NOMS LTD MGF 305,600 CLYDESDALE BK NOMS LTD MGH 369,901 CLYDESDALE NOMS LTD MGT 10,600 HOW & CO (EUT) 609,092 M&G (LOMBARD ST) NOMS FPE 53,800 MAGIM HSBC GIS NOM(UK)SALI 68,000 NORTRUST NOMS LTD 53,506 PRUCLT HSBC GIS NOM(UK) PAC AC 5,826,953 PRUCLT HSBC GIS NOM(UK) PPL AC 18,000 ROY NOMINEES 578079 275,000 Notifiable Position Report for ST IVES ORD GBP0.10 as at 13 December 2001 Percentage holdings are calculated using an issued share capital of 102,612,671 ORD GBP 0.10 shares Registered Holder Holding % M&G Group Limited 11,115,600 10.83 CHASE NOMS LTD A/C 14914 422,308 CHASE NOMS LTD 27,000 CLYDESDALE BK NOMS LTD (MGPX) 19,700 CLYDESDALE BK NOMS LTD CHA 1,855,446 CLYDESDALE BK NOMS LTD MGB 1,250,000 CLYDESDALE BK NOMS LTD MGF 305,600 CLYDESDALE BK NOMS LTD MGH 369,901 CLYDESDALE NOMS LTD MGT 10,600 HOW & CO (EUT) 609,092 M&G (LOMBARD ST) NOMS FPE 53,800 MAGIM HSBC GIS NOM(UK)SALI 68,000 NORTRUST NOMS LTD 4,200 PRUCLT HSBC GIS NOM(UK) PAC AC 5,826,953 PRUCLT HSBC GIS NOM(UK) PPL AC 18,000 ROY NOMINEES 578079 275,000 Notifiable Position Report for ST IVES ORD GBP0.10 as at 13 December 2001 Percentage holdings are calculated using an issued share capital of 102,612,671 ORD GBP 0.10 shares Registered Holder Holding % M&G Investment Management Ltd 11,105,000 10.82 CHASE NOMS LTD A/C 14914 422,308 CHASE NOMS LTD 27,000 CLYDESDALE BK NOMS LTD (MGPX) 19,700 CLYDESDALE BK NOMS LTD CHA 1,855,446 CLYDESDALE BK NOMS LTD MGB 1,250,000 CLYDESDALE BK NOMS LTD MGF 305,600 CLYDESDALE BK NOMS LTD MGH 369,901 HOW & CO (EUT) 609,092 M&G (LOMBARD ST) NOMS FPE 53,800 MAGIM HSBC GIS NOM(UK)SALI 68,000 NORTRUST NOMS LTD 4,200 PRUCLT HSBC GIS NOM(UK) PAC AC 5,826,953 PRUCLT HSBC GIS NOM(UK) PPL AC 18,000 ROY NOMINEES 578079 275,000 Notifiable Position Report for ST IVES ORD GBP0.10 as at 13 December 2001 Percentage holdings are calculated using an issued share capital of 102,612,671 ORD GBP 0.10 shares Registered Holder Holding % M&G Limited 11,115,600 10.83 CHASE NOMS LTD A/C 14914 422,308 CHASE NOMS LTD 27,000 CLYDESDALE BK NOMS LTD (MGPX) 19,700 CLYDESDALE BK NOMS LTD CHA 1,855,446 CLYDESDALE BK NOMS LTD MGB 1,250,000 CLYDESDALE BK NOMS LTD MGF 305,600 CLYDESDALE BK NOMS LTD MGH 369,901 CLYDESDALE NOMS LTD MGT 10,600 HOW & CO (EUT) 609,092 M&G (LOMBARD ST) NOMS FPE 53,800 MAGIM HSBC GIS NOM(UK)SALI 68,000 NORTRUST NOMS LTD 4,200 PRUCLT HSBC GIS NOM(UK) PAC AC 5,826,953 PRUCLT HSBC GIS NOM(UK) PPL AC 18,000 ROY NOMINEES 578079 275,000 The Prudential Assurance Company Limited 5,912,953 5.76 MAGIM HSBC GIS NOM(UK)SALI 68,000 PRUCLT HSBC GIS NOM(UK) PAC AC 5,826,953 PRUCLT HSBC GIS NOM(UK) PPL AC 18,000

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