Director/PDMR Shareholding

Smith (DS) PLC
02 August 2007


                          DS Smith Plc ('the Company')
                            Directors' Shareholdings

We hereby notify you that on 2 August 2007, Tony Thorne, a Director of DS Smith
Plc exercised his option under the Company's Restricted Share Plan Scheme and
acquired 43,610 ordinary shares of the Company at a total exercise price of
100p.

At the same time Mr Thorne sold 17,917 of the acquired shares at a price of

241.34p per share in order to pay the income tax, NIC, and dealing expenses due
on the exercise.

Mr Thorne holds a total of 276,862 shares of the Company, being 0.07% of the
issued share capital following this notification.

We also notify you that on the same date, Gavin Morris, a Director of DS Smith
Plc exercised his option under the Company's Restricted Share Plan Scheme and
acquired 25,948 ordinary shares of the Company at a total exercise price of
100p.

At the same time Mr Morris sold 10,661 of the acquired shares at a price of

241.34p per share in order to pay the income tax, NIC, and dealing expenses due
on the exercise.

Mr Morris holds a total of 44,609 shares of the Company, being 0.01% of the
issued share capital following this notification.

Carolyn Cattermole
2 August 2007




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