Director/PDMR Shareholding

St. James's Place plc ("SJP")

SJP was notified on 10 March 2010 of the following changes in SJP shares held by
the executive Directors and Persons Discharging Managerial Responsibility
("PDMRs") named below.

Award of SJP shares under the SJP Deferred Bonus Scheme ("DBS")
On  10 March 2010, SJP awarded the following SJP ordinary 15p shares under  the
DBS to the executive Directors and PDMRs set out in the table below.

Under the DBS rules, the shares are held by an employee benefit trust (SG
Hambros Trust Company (Channel Islands) Limited) on behalf of the executive
Directors and PDMRs for a three year restricted period which will end on 10
March 2013.  Until that date, the shares are subject to forfeiture, for example
if the executive Director or PDMR leaves SJP.

Name of Director      Number of SJP
                      ordinary 15p
                      shares awarded
                      under the DBS
David Bellamy         89,990
Andrew Croft          67,757
Ian Gascoigne         67,757
David Lamb            59,287

Name of PDMR          Number of SJP
                      ordinary 15p
                      shares awarded
                      under the DBS
Adrian Batchelor      32,723
Mike Blunt            26,179
Tony Dunk             32,098
Hugh Gladman          32,723
Mike Gravestock       31,328
Sonia Gravestock      28,296
Bill Tonks            35,370

The executive Directors and PDMRs interests in ordinary shares of SJP after the
above transactions are as follows:

Name of executive Director    Beneficial     Non-beneficial
David Bellamy                 232,578        909,450
Andrew Croft                  415,997        -
Ian Gascoigne                 550,450        30,000
David Lamb                    389,600        3,681

Name of PDMR
Adrian Batchelor              203,266        21,497
Mike Blunt                    128,998        -
Tony Dunk                     373,637        9,768
Hugh Gladman                  236,651        -
Mike Gravestock               176,346        -
Sonia Gravestock              177,798        -
Bill Tonks                    142,169        14,130

With the exception of the changes notified in this announcement, the executive
Directors and PDMRs shareholdings in SJP are unchanged.  This notification is
made in accordance with Disclosure and Transparency Rule 3.1.4R(1)(a).

Matt Armitage
Deputy Company Secretary
St. James's Place plc
Tel: [phone]

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