First order for Low Cost Devi

RNS Number : 9059B

Synchronica PLC

04 November 2009

 



Synchronica plc

('Synchronica' or 'the Company')

First Order for Low Cost Devices Ahead of Expectations

Synchronica plc, the AIM listed mobile email and data synchronisation provider, is pleased to announce that the first purchase order for low cost mobile devices ("LC Devices") has been received, ahead of expectations, following the collaboration agreement concluded on 7 July with third parties to design, build, market and sell LC Devices. 

This first order for LC Devices is from a Central-African mobile operator which recently purchased a 100,000 user license for Synchronica Mobile Gateway. The LC Devices will utilise the infrastructure provided by Synchronica's Mobile Gateway, building an end-to-end entry-level push email product. The devices are scheduled to start shipping before the end of the year, on time for the planned service launch with Mobile Gateway.

Under the collaboration agreement, Synchronica will receive a commission of 3% of the net sales revenue from the sales of the LC Devices. This revenue will be in addition to licence, professional services, support and hosting revenues from Mobile Gateway which were sold separately. Whilst total revenues to be generated from the commission of this initial order are expected to be modest, it is significant to note that this order has come well ahead of expectations as the first sales of the LC Devices were not expected to occur until calendar year 2010.

Interest in the LC Devices appears strong across the majority of the carriers that have reviewed the product offering. In the coming months, Synchronica and its collaboration partners work closely with carriers around the world to support their technical evaluation and implementation of the LC Devices and Mobile Gateway platform. The Company continues to be optimistic about the sales and profit potential from the collaboration agreement for Synchronica in 2010 and beyond.

Carsten Brinkschulte, CEO of Synchronica, said, "We are very happy not only to have received this purchase order, but for it to have come ahead of our expectations. This deal demonstrates the synergies between Synchronica's device neutral infrastructure software Mobile Gateway and the optimized LC Devices. Synchronica delivers the best of both worlds - a device neutral platform delivering push Email literally to any device in use today - as well as the advantages of an optimized end-to-end solution with low cost email-centric devices optimized for our platform.

"Having received the first order from a carrier from Africa, at the heart of Synchronica's marketing strategy, should also be considered as a vindication of our focus on emerging economies. Carriers in emerging markets have the unique opportunity to make the mobile phone the primary device for Internet access and Synchronica can provide key components to make this vision a reality."

Enquiries:

Synchronica plc www.synchronica.com	Carsten Brinkschulte, CEO Angus Dent, CFO  Nicole Meissner, COO	[phone] [phone] [phone]
FinnCap	Charles Cunningham	[phone]
Walbrook PR Ltd	Ben Knowles	[phone] [phone] [e-mail]

  About Synchronica

Synchronica plc is the leading developer of industry-standard mobile push email and synchronization solutions. The award-winning product portfolio includes the flagship email and synchronization solution Mobile Gateway, and the device backup solution, Mobile Backup. Mobile operators in emerging and developed markets use Synchronica's white-labelled products to offer their consumer and business subscriber's mobile email, PIM synchronization, and backup and restore services. 

Synchronica's Mobile Gateway provides a unique multi-protocol gateway combining Push IMAP, SyncML, Email-to-MMS and Email-to-SMS, delivering push email and synchronization to literally any mobile phone currently in the market today. The device backup solution Synchronica Mobile Backup, also based on industry-standards, reaches the built-in synchronization clients of more than 2 billion mobile phones worldwide, without requiring an additional client to be downloaded.

Headquartered in England, Synchronica also maintains a development centre in Germany, in addition to a regional presence in the USA, Hong Kong and Dubai. Synchronica plc is a public company traded on the AIM list of the London Stock Exchange (SYNC.L). For further information please visit www.synchronica.com.

 

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