Director/PDMR Shareholding

BrainJuicer Group PLC 14 September 2007 BrainJuicer Group PLC ('BrainJuicer' or 'the Company') Directors Dealings BrainJuicer Group PLC, (AIM: BJU), a leading international online market research agency, was today informed that Ken Ford, Non-Executive Chairman, has today purchased 10,000 Ordinary Shares of 1p each in the Company ('Ordinary Shares') at a price of 202p per Ordinary Share. Following this transaction, Mr. Ford is interested in 10,000 Ordinary Shares, representing 0.08% of the total issued share capital of the Company. - Ends - For further information, please contact: BrainJuicer plc John Kearon, Chief Executive Officer Tel: +44 (0)20 7043 1000 www.brainjuicer.com Landsbanki Securities (UK) Limited Fred Walsh / Simon Brown Tel: +44 (0)20 7426 9000 www.landsbanki.co.uk Media enquiries: Abchurch Communications Heather Salmond / Joanne Shears Tel: +44 (0) 20 7398 7700 joanne.shears@abchurch-group.com www.abchurch-group.com Notes to Editors: BrainJuicer carries out quantitative online research using innovative, bespoke software to produce insightful market research for large, multinational companies, including 10 of the world's top 50 companies (FT 500 September 2006). BrainJuicer operates in a growing sector of the US$25bn global research market, namely quantitative online research. BrainJuicer's main competitors are large traditional market research providers who have dominated the market for off-line market research, such as AC Nielsen, Millward Brown, Research International and Taylor Nelson Sofres. Whilst the largest traditional research companies have developed their own online capability, BrainJuicer has a number of key attributes which have contributed to it achieving rapid growth and winning contracts with prestigious clients, including: • Research platform that delivers greater diagnostic insight. BrainJuicer has developed tools and award-winning techniques that enable it to provide a greater level of diagnostic insight into quantitative market research. These techniques enable clients to enhance their understanding of consumer preference and help them make decisions on the best way to develop their products and services. • Speed. BrainJuicer's automated research techniques enable it to conduct complicated studies very quickly. BrainJuicer's rapid deployment and results production, even on multi-country studies, provide clients with a speed to market advantage in the development of new products and services. • A scaleable online-only business model. Unlike the traditional research companies who maintain both on and offline data collection capabilities, BrainJuicer is able to focus on operating a scaleable online-only business model. To date the Group has conducted projects in over 50 countries and more than 30 languages and has established offices in the UK, the Netherlands and the US. The Group's revenues come from full service market research work, and from its online Juicy Brains Panel in the UK. This information is provided by RNS The company news service from the London Stock Exchange
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