Bright Things plc
08 September 2006
BRIGHT THINGS PLC
('Bright Things' or 'the Group')
Bright Things Signs First Hardware Licensing Agreement
8 September 2006
Bright Things (BGT.L) today announced it has signed a worldwide licensing
agreement with Radica Games Limited (NASDAQ: RADA) for its ASIC chips
incorporating the patented 'Bubble Platform' technology which provides highly
interactive experiences from a standard DVD player. Bright Things has received
a licence fee for the software development kit and an up front payment against
an initial order quantity of ASIC chips to be shipped in early 2007. As this
order is for an initial build of a new product scheduled for release in 2007, it
is not possible to gauge additional orders for the chip at this time.
The agreement is the first licensing arrangement the Group has entered into for
the technology and is part of a continued effort to roll-out the technology to
partners looking to produce highly interactive DVD based products.
Further to our preliminary announcement in June, the development of our first
standalone Interactive DVD Game 'Lara Croft Tomb Raider - The Action Adventure'
is progressing well and in accordance with expectations. Bright Things has
secured distribution for the product into various territories worldwide for
release into the key Christmas selling period.
Dominic Wheatley, CEO of Bright Things, said:
'Bright Things is very pleased that Radica Games will be a developing a new
product line that incorporates our ASIC chip and delivering interactive software
that will showcase our patented technology. Furthermore I am pleased with the
development of our Interactive DVD Game Tomb Raider which is creating good
interest. This is the first of a planned range of Interactive DVD games for
2007. As always, a note of caution must be made, given the 'hit driven' nature
of this market.'
Notes:
The 'Application Specific Integrated Circuit' (ASIC) chip is a custom chip
designed for the 'Bubble Platform'.
The 'Bubble Platform' is a suite of technologies that enables full featured
interactivity and game play experiences over traditionally static media delivery
systems (DVD Players, Video on Demand 'VOD', etc). The Platform communicates
with external media players (DVD Players) and media delivery devices (set-tops)
and extends the feature set of the media format (DVD and VOD) with computer like
hardware and software control of the content. Included in this suite of
technologies is a mature and easy-to-use set of Development tools. Leveraging
this suite of technologies, DVD and VOD publishers are able to provide users
with an interactive experience similar to PC applications or CD-ROM
environments, an interactive experience far superior than DVD or VOD alone.
For further information please contact:
Bright Things PLC 0870 351 7770
Dominic Wheatley, CEO
Ady Moores, CFO
Matthew Tims, Publishing Director
Corporate Synergy
John Prior / David Seal 0207 448 4400
Brunswick
Jonathan Glass / Mark Antelme 020 7404 5959
ENDS
This information is provided by RNS
The company news service from the London Stock Exchange RBXGDCGBGGGLI
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