Vodafone Group PLC
17 December 2001
17 December 2001
FIRST 'VODAFONE PARTNER AGREEMENT' WITH TDC MOBIL
Vodafone Group Plc today announces its first Vodafone Partner Agreement, with
TDC Mobil A/S ('TDC Mobil'), Denmark's leading mobile operator. Under the
terms of the agreement, the first of its kind in the mobile industry, Vodafone
and TDC Mobil will co-operate in developing, marketing and advertising
international roaming products and services to international travellers and
corporate customers. TDC Mobil will promote and offer Vodafone's roaming
products under a dual 'TDC Mobil Vodafone' brand within Denmark.
The principal benefits to Vodafone of such an agreement are:
* Expansion of Vodafone's products and services for its customers;
* Further leverage of the Vodafone brand;
* Increase of inbound roaming on Vodafone networks
Vodafone customers will recognise TDC Mobil as a Vodafone Partner Network and
enjoy the same look and feel services they already receive from Vodafone
operators across Europe. TDC Mobil customers will benefit from Vodafone's
innovative product development and its seamless mobile services in 17 European
countries.
Eurocall will be the first product under the agreement to be introduced in the
first quarter of 2002 whilst Assisted Roaming, Virtual Home Environment,
Prepaid Roaming and GPRS Roaming will be rolled out over the course of next
year. Both parties to the agreement will continue to co-operate on the further
development and marketing of international products and services.
Julian Horn-Smith, Group Chief Operating Officer, Vodafone Group Plc, said: '
This is a significant agreement for Vodafone and TDC Mobil as it enhances both
companies' strong positions in the highly competitive international and
corporate markets. This partnership with TDC Mobil clearly proves the
remarkable strength of the Vodafone global brand and the attractiveness of the
Vodafone global product platform. Accordingly, Vodafone and TDC Mobil will
gain an important new revenue stream from this partnership.'
- ends -
For further information contact:
Vodafone Group Plc
Tim Brown, Group Corporate Affairs Director
Melissa Stimpson, Head of Group Investor Relations
Bobby Leach, Head of Group Financial Media Relations
Darren Jones, Senior Investor Relations Manager
Jon Earl, Senior Investor Relations Manager
Tel: +44 (0) 1635 673310
Tavistock Communications
Lulu Bridges/John West
Tel: +44 (0) 20 7600 2288
Notes to Editors:
TDC MOBIL (FY 2000)
* Customers: 1.4m
* Revenue: Euro569m
* EBITDA: Euro205m
* Market share: 50%
* UMTS licence acquired for Euro124m
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