Re: Roaming

Vodafone Group Plc 23 May 2007 23 May 2007 VODAFONE HAS ALREADY CUT EUROPEAN ROAMING COSTS BY OVER 40% OPT-IN CLAUSE ENABLES VODAFONE PASSPORT CUSTOMERS TO CONTINUE TO BENEFIT FROM LOWER RATES THAN PROPOSED EURO-TARIFF TRANSPARENCY MEASURES SUPPORT CUSTOMER CHOICE Following today's vote in the European Parliament to reduce roaming prices, Vodafone announces that its customers have already seen the average cost of voice roaming in Europe fall by over 40% compared to summer 2005. This is the result of various initiatives which Vodafone has introduced in recent years to provide better value roaming services to its customers, including those on both the Vodafone Passport and Vodafone World tariffs. Since its launch in 2005, the Vodafone Passport tariff has attracted over 12 million customers across all of Vodafone's businesses and Partner Networks. The vast majority of these customers are in Europe, and they have already been enjoying an average cost per minute for making and receiving calls which is lower than the 40 cents* proposed by lawmakers for the Euro-tariff, which will be introduced later this year. An opt-in clause proposed by European lawmakers will ensure that customers who have already chosen Vodafone Passport can remain on this tariff and will not be forced to take the Euro-tariff. Arun Sarin, Chief Executive of Vodafone said: 'Vodafone has led the market by offering better value and choice to our roaming customers. As a result, they pay 40% less on average today and around 12 million have been able to choose our Passport tariff, which already offers a better deal than the Euro-tariff proposed in the regulation.' Vodafone also confirms that over 80 million of its European customers can already receive roaming tariff information, free of charge, whenever they travel. Vodafone believes that this transparency helps customers to decide for themselves how and when to best use roaming services. The transparency measures now being proposed by European lawmakers are already largely in place for Vodafone customers. * The Euro-tariff proposed by the European Parliament would impose a maximum charge of €0.49 per minute for making calls and €0.24 per minute for receiving calls for the first 12 months of regulation. The average cost per minute for both making and receiving calls under the Euro-tariff is then calculated by assuming that two-thirds of all roaming calls are made and one-third of roaming calls are received (i.e. 0.49x 0.66+0.24x0.33). These usage assumptions are consistent with those used by the Commission in its Regulatory Impact Assessment. - ends - VODAFONE, Vodafone Passport and Vodafone World are trade marks of the Vodafone Group. Other products and company names mentioned herein may be the trade marks of their respective owners. For further information: Vodafone Group Investor Relations Media Relations Tel: +44 (0) 1635 664447 Tel: +44 (0) 1635 664444 NOTES TO EDITORS Vodafone Passport Vodafone Passport, the innovative roaming tariff, was launched in May 2005 and allows millions of Vodafone customers to take their home price plans abroad for a small connection fee per call, the first roaming tariff to enable customers to do so. Over 12 million customers, the vast majority of which are in Europe, have chosen to opt-in to this free-of-charge service. Retail Pricing On 8 May 2006, Vodafone announced that it would cut the average cost of roaming by at least 40% by April 2007 when compared to summer 2005. This reduction has now been implemented. The reduction has been identified by calculating the cost per minute of both making and receiving calls for all Vodafone's European customers who roamed within the EU during the month of April 2007 and comparing this to the average cost per minute for all European customers who roamed within the EU during the summer of 2005 (June-August) The average cost per minute for customers from Vodafone's EU subsidiary operating companies has fallen by at least 40% overall on the basis described above. The confirmation of the reduction of 40% has been part of a continuous commitment from Vodafone to reduce the costs of roaming calls which began in 2005 with the introduction of Vodafone Passport. Similarly, Vodafone has also been working to reduce data roaming costs with a flat-rate €12 daily tariff for laptop users which was announced in March 2007 and will be available from 1 July 2007. Transparency Vodafone confirmed today that at least 80 million European customers can obtain personalised information about the cost of roaming, free of charge. Customers will be able to text/call Vodafone whenever they are at home or abroad in order to receive a free text from Vodafone which tells them the cost of making and receiving calls in their chosen market. In May 2006, Vodafone committed to introducing a text information service across 12 countries in Europe in which Vodafone has a subsidiary. This is now available in all markets, except the UK and Hungary where customers are able to request and receive free information only when in their home market, pending full implementation of the service. Wholesale Pricing On 8 May 2006, Vodafone committed that, from 1 October 2006, it would offer on request, to all mobile network operators licensed and established within the EU, an average charge for roaming on Vodafone's European subsidiary networks of no more than € 0.45 per minute for roaming calls within the EU on a reciprocal basis. By April 2007, agreements with other mobile operators representing the vast majority of Vodafone's wholesale traffic had been concluded at wholesale rates of €0.45 per minute or less. About Vodafone Vodafone is the world's leading international mobile communications group with operations in 25 countries across five continents and over 200 million proportionate customers by the end of January 2007, of which 100 million are in Europe, as well as 38 partner networks. For further information, please visit www.vodafone.com This information is provided by RNS The company news service from the London Stock Exchange
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