Acquisition

WPP Group PLC
5 October 2000
                              
                    WPP GROUP PLC ('WPP')
                              
     ACQUIRES SPANISH QUALITATIVE RESEARCH AGENCY, ERGO

WPP announces that its wholly-owned operating company,
Millward Brown, the worldwide market research company, has
acquired 100% of the issued capital of Ergo Advanced
Research S.A. ('Ergo'), a Spanish qualitative research
agency.

Ergo will join the Millward Brown Group in Spain in a move
that makes Millward Brown the leading custom research
company in the country. Following the acquisition, Millward
Brown will have offices in Madrid, Barcelona and Seville
employing 200 people in Spain.

Ergo had revenues of Pts 1.6 billion in 1999 and net assets
of Pts 326 million as at 31 December 1999.

The acquisition of Ergo reinforces Millward Brown's ability
to provide clients with integrated research techniques and
continues WPP's strategy of strengthening existing networks
in key geographic markets.

Contact:
Feona McEwan, WPP 44-20 7408 2204
www.wpp.com