WPP Group PLC
24 October 2007
FOR IMMEDIATE RELEASE 24 October 2007
WPP GROUP PLC ("WPP")
WPP acquires Blast Radius
WPP announces that it has acquired the business of Blast Radius ("Blast
Radius"), a leading strategic interactive marketing agency, which designs,
delivers and optimizes innovative, profitable, customer experiences for leading
global brands. Blast Radius will be aligned with WPP's wholly-owned operating
company Wunderman, the leading marketing communications network.
Founded in 1997, Blast Radius is based in Vancouver with offices in San
Francisco, New York, Toronto, Amsterdam and London and employs 350 people.
Clients include, Nike, Starbucks and Whirlpool UnitedHealth Group.
Blast Radius's revenues for the year ended 31 December 2006 were CAN$41.8
million, with gross assets at the same date of CAN$20.5 million.
This acquisition continues WPP's strategy of developing its networks in fast
growing markets and sectors and strengthening its capabilities in digital media.
Contact:
Feona McEwan, WPP +44 (0)20 7408 2204
www.wpp.com
This information is provided by RNS
The company news service from the London Stock Exchange
*A Private Investor is a recipient of the information who meets all of the conditions set out below, the recipient:
Obtains access to the information in a personal capacity;
Is not required to be regulated or supervised by a body concerned with the regulation or supervision of investment or financial services;
Is not currently registered or qualified as a professional securities trader or investment adviser with any national or state exchange, regulatory authority, professional association or recognised professional body;
Does not currently act in any capacity as an investment adviser, whether or not they have at some time been qualified to do so;
Uses the information solely in relation to the management of their personal funds and not as a trader to the public or for the investment of corporate funds;
Does not distribute, republish or otherwise provide any information or derived works to any third party in any manner or use or process information or derived works for any commercial purposes.
Please note, this site uses cookies. Some of the cookies are essential for parts of the site to operate and have already been set. You may delete and block all cookies from this site, but if you do, parts of the site may not work. To find out more about the cookies used on Investegate and how you can manage them, see our Privacy and Cookie Policy
To continue using Investegate, please confirm that you are a private investor as well as agreeing to our Privacy and Cookie Policy & Terms.