WPP Group PLC
19 March 2007
FOR IMMEDIATE RELEASE 19 March 2007
WPP GROUP PLC ("WPP")
WPP acquires stake in MRC in the US
WPP announces that it has acquired 6.8% of the issued share capital of Media
Rights Capital II L.P. ("MRC"), a company that specialises in the financing and
monetisation of elite content across film, television, mobile and broadband.
Founded in 2004, MRC has offices in Los Angeles and New York. Other key
investors include Goldman Sachs and AT&T. The gross assets acquired at the date
of investment were US$2.75 million.
This investment further strengthens WPP's capabilities in premium and commercial
content, an area of strategic importance in light of the increasing
fragmentation of media, the exploding number of entertainment choices, the
challenges facing traditional media and the growing importance of leveraging
content to break through and reach new audiences. It follows recent investments
by WPP in The Weinstein Company, Bob and Harvey Weinstein's new film company,
and WildTangent, the leading online Game Publisher.
Contact:
Feona McEwan, WPP T + 44 (0)20 7408 2204
www.wpp.com
This information is provided by RNS
The company news service from the London Stock Exchange
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