OgilvyOne Acquires Cybersoft Singapore

WPP Group PLC
16 November 1999


WPP GROUP PLC ('WPP')

OGILVYONE ACQUIRES CYBERSOFT SINGAPORE


WPP announces that its wholly-owned subsidiary, OgilvyOne
Worldwide, the worldwide direct and interactive marketing
network, has acquired 60 per cent of Cybersoft Pte Ltd, a
full service interactive agency in Singapore.

Founded in 1995, with offices in Singapore and Malaysia,
Cybersoft's staff in Singapore will relocate to OgilvyOne
and work on accounts including IBM, Unilever, Yahoo!, and
several government ministries.  Cybersoft reported revenues
of S$1,151,883 for the year ended 31 December 1998.

Miles Young, chairman of Ogilvy & Mather Asia Pacific,
commented, 'Globally we have a lead in interactive.  We're
already the biggest player of on-line media by a factor of
2:1.  Were offering something the internet boutiques do not
- a service which integrates in a sophisticated way all
parts of the communications mix.  Here in Asia, though the
medium and technology have had a slower start than in the
US, we believe interactive is poised for serious take-off in
certain markets.'

The acquisition, following on from that of an interest in
Sydney-based Webcom earlier this year, reinforces the
agency's presence as the most extensive interactive network
in the Asia Pacific region.  Other interactive 'hubs' for
Ogilvy in the region are Beijing, Tokyo, Bangalore and Hong
Kong.


Contact:

Feona McEwan, WPP London           44-20 7408 2204


www.wpp.com

www.ogilvyone.com