Holding(s) in Company

YouGov PLC
10 September 2007



10 September 2007

                                        YouGov plc




TR-1: Notifications of Major Interests in Shares

 

1. Identity of the issuer or the underlying issuer of existing shares to which
voting rights are attached:

YouGov PLC

 

2. Reason for the notification

(please place an X inside the appropriate bracket/s):

 

An acquisition or disposal of voting rights: ( X )

 

An acquisition or disposal of financial instruments which may result in the
acquisition of shares already issued to which voting rights are attached: ( )

 

An event changing the breakdown of voting rights: ( )

 

Other (please specify) : ( )

.................

 

3. Full name of person(s) subject to notification obligation:

ReachCapital Management, LLC

 

4. Full name of shareholder(s) (if different from 3) :

.................

 

5. Date of transaction (and date on which the threshold is crossed or reached if
different):

September 4, 2007

 

6. Date on which issuer notified:

September 6, 2007

 

7. Threshold(s) that is/are crossed or reached:

3%

 

 

8. Notified Details:

 

A: Voting rights attached to shares

 
Class/type of shares        Situation previous to the triggering      
if possible use ISIN                     transaction                  
CODE                                                                  
                       Number of shares       Number of voting rights 
                                                                      
GB00B1VQ6H25                                                          
Ordinary               304,938                304,938                 

 

 
                           Resulting situation after the triggering transaction      
Class/type of shares Number of shares   Number of voting rights    % of voting rights
if possible use ISIN                                                                 
CODE                                                                                 
                                        Direct     Indirect        Direct   Indirect 
                                                                                     
GB00B1VQ6H25                                                                         
Ordinary             4,054,938          6.07%                      6.07%             

 

B: Financial Instruments

Resulting situation after the triggering transaction

 
Type of     Expiration date  Exercise/conversion   No. of voting rights   % of voting     
financial                    period/date           that may be acquired   rights          
instrument                                         (if the instrument                   
                                                   exercised/                           
                                                   converted)                           
                                                                                      
                                                                                      

 

Total (A+B)
Number of voting     % of voting rights 
rights                                  
                                        
                                        
4,054,938            6.07%              

 

9. Chain of controlled undertakings through which the voting rights and/or the
financial instruments are effectively held, if applicable :

.................

 

Proxy Voting:

 

10. Name of proxy holder:

ReachCapital Management, LLC

 

11. Number of voting rights proxy holder will cease to hold:

.................

 

12. Date on which proxy holder will cease to hold voting rights:

.................

 

13. Additional information:

Major shareholder reporting

 

14. Contact name:

Steven Mecca

 

15. Contact telephone number:

[phone]

 

For notes on how to complete form TR-1 please see the FSA website.



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