Director/PDMR Shareholding

TO: Regulatory Information Service

PR Newswire

RE: Paragraph 3.1.4 of the Disclosure and Transparency Rules

The notifications listed below were received under Paragraph 3.1.2 of the
Disclosure and Transparency Rules.

Diageo plc (the "Company") announces it received notification on 22 September
2010 that on 20 September 2010 it released American Depositary Shares to the
following persons discharging managerial responsibilities ("PDMRs") in respect
of awards made under the DIP:

Name of PDMR  Number of ADS  Number of    Date of DIP    Balance of ADS   
              released       ADS sold#    award          retained and     
                                                         beneficially     
                                                         owned            
                                                                          
D Mahlan      2,609          1,224        18 September   1,385            
                                          2007                            
                                                                          
I Menezes     18,649         10,926       19 September   7,723            
                                          2006                            
                                                                          
L Schwartz    2,460          894          18 September   1,566            
                                          2007                            

As a result of the above transactions the interests of PDMRs in the Company's
ordinary shares of 28 101/108 pence per share ("Ordinary Shares") and ADSs
(excluding options, awards under the Company's LTIPs and interests as potential
beneficiaries of the Company's Employee Benefit Trusts) are as follows:

Name of PDMR           No. of Ordinary Shares                        
                                                                     
I Menezes              356,360 (of which 236,362 are held in the form
                       of ADS).                                      
                                                                     
Name of PDMR           No. of ADS                                    
                                                                     
D Mahlan               5,598                                         
                                                                     
L Schwartz             6,297                                         

# ADS sold to meet the requirement to reimburse the Company for PAYE tax and
National Insurance/social security liabilities on awards released under the
DIP.

*1 ADS is the equivalent of 4 Ordinary Shares.

J Nicholls

Deputy Company Secretary

23 September 2010