Transaction in Own Shares

3 September 2004

                                FirstGroup plc                                 

              Buyback of 250,000 ordinary shares for cancellation              

FirstGroup plc announces that on 3 September 2004 it purchased for cancellation
250,000 ordinary shares of 5p each at an average price of 289.9511 per share.

There are now 398,851,321 ordinary shares in issue.