Transaction in Own Shares

10 August 2004

                                FirstGroup plc                                 

              Buyback of 250,000 ordinary shares for cancellation              

FirstGroup plc announces that on 10 August 2004 it purchased for cancellation
250,000 ordinary shares of 5p each at an average price of 280.02p per share.

There are now 399,101,321 ordinary shares in issue.