Launch of Finish Quantum

25 October 2005

                           LAUNCH OF FINISH QUANTUM                            
                    A BREAKTHROUGH IN AUTOMATIC DISHWASHING                    

Reckitt Benckiser plc (RB.L) today announces the UK launch of Finish Quantum -
a breakthrough in automatic dishwashing. Created from revolutionary design and
intellectual property-protected technology, Finish Quantum is the first product
to combine powder, gel and Powerball technology in one single dose, with the
added benefit of no unwrapping.

This innovation is new and completely different to any other recent product
changes, and signifies a step-change in product design, based on:

  * a water-soluble capsule containing three separate chambers
   
  * separately sealing highly effective and otherwise incompatible cleaning
    agents
   
  * releasing these agents at the right stage of the cleaning cycle to perform
    specific functions.
   
Finish Quantum is also convenient for the consumer to use: there is no need to
add salt or rinse aid, as this is included in the product; glass protection is
also integrated; and now there is no longer a need to unwrap before using.

In consumer testing 7 out of 10 consumers said that they prefer Finish Quantum
to their current product and 8 out of 10 said the product exceeded their
expectations.

Finish Quantum is recommended by major dishwashing manufacturers including
Bosch, Whirlpool and Electrolux. It is being launched in all major supermarkets
across the UK, and is being progressively rolled out to other markets in Europe
in due course.

Commenting Bart Becht, Chief Executive Officer of Reckitt Benckiser said: -

'Innovation is a cornerstone of our growth strategy with 40% of net revenues
coming from products launched in the past 3 years, reflecting our passion for
developing better solutions for our consumers. Finish Quantum is a breakthrough
in automatic dishwashing products. As the global market leader in this high
growth category, we have been responsible for the major innovations for
consumers - the first company to produce 2-layer tablets in dishwashing, and
the 3in1 and the 4in1, adding the Powerball cleaning technology. Now, Finish
Quantum offers consumers new levels of dishwasher performance combined with
convenience. We believe it will help to build on our strong global leadership
in this category.'

Reckitt Benckiser will be announcing its third quarter results at 12 o'clock UK
time today. Full details will be posted on the Company's website at
www.reckittbenckiser.com.

For Further Information Reckitt Benckiser plc Tel [phone]
Tom Corran, SVP Investor Relations & Corporate Communications (all calls)
Fiona Fong Head of Corporate Communications (press calls)
Mark Wilson Corporate Controller & Investor Relations Manager (investor calls)

Tim Spratt Financial Dynamics telephone [phone]

Notes for Editors

Reckitt Benckiser is the world leader in household cleaning, excluding laundry,
and has a major presence in health and personal care. The Company is truly
global, with over 60 operating companies and close to 50 manufacturing
facilities worldwide and has sales in 180 countries. The Company employs 20,000
people around the world. Amongst the Company's leading brands in household are
Calgonit & Finish & Electrasol, the world leaders in automatic dishwashing,
Lysol, the world leader in disinfecting cleaning, Woolite, world leader in fine
fabrics, Vanish & Spray'nWash, world leaders in fabric treatment, Airwick and
Mortein, both No.2 brands in air care and pest control respectively.

Automatic dishwashing represents 14% of the company's net revenue. As the
market leader, Reckitt Benckiser has introduced the major innovations in this
category. In 1996, the company introduced dual action tablets offering better
performance and convenience over powder. This was followed by the Powerball
formulation in 1999, providing more powerful stain-fighting enzymes. In 2001,
the 3in1 offered the benefits of a detergent, salt and a rinse agent all in one
product, followed by the 4in1 in January 2005 which had the added benefit of
glass protection.

On 7th October 2005, Reckitt Benckiser announced the acquisition of Boots
Healthcare International to create a combined £1 billion health and personal
care business, with five leading brands: Nurofen, Strepsils, Lemsip, Gaviscon
and Clearasil.

Reckitt Benckiser is headquartered in Slough just outside London and is listed
on the London stock exchange. With a market capitalization of c.£12.5bn it
ranks among the top 25 UK listed companies. Reckitt Benckiser had net revenues
of £3.87bn, operating profit of £770m, and net income of £586m in 2004.