Holding(s) in Company

SCHEDULE 10                                  

                   NOTIFICATION OF MAJOR INTERESTS IN SHARES                   

1. Name of company

ST IVES PLC

2. Name of shareholder having a major interest

BARCLAYS PLC AND ITS SUBSIDIARIES

3. Please state whether notification indicates that it is in respect of holding
of the shareholder named in 2 above or in respect of a non-beneficial interest
or in the case of an individual holder if it is a holding of that person's
spouse or children under the age of 18

NOTIFICATION IS IN RESPECT OF SHAREHOLDER NAMED IN 2 ABOVE

4. Name of the registered holder(s) and, if more than one holder, the number of
shares held by each of them

NOTIFICATION IS IN RESPECT OF SHAREHOLDER NAMED IN 2 ABOVE

5. Number of shares/amount of stock acquired

N/A

6. Percentage of issued class

N/A

7. Number of shares/amount of stock disposed

N/A

8. Percentage of issued class

N/A

9. Class of security

ORDINARY SHARES OF 10P EACH

10. Date of transaction

NOT KNOWN

11. Date company informed

1 OCTOBER 2004

12. Total holding following this notification

3,186,808

13. Total percentage holding of issued class following this notification

3.08%

14. Any additional information

ST IVES PLC'S ISSUED SHARE CAPITAL AS AT 4 OCTOBER 2004 IS 103,311,471 ORDINARY
SHARES OF 10P EACH

15. Name of contact and telephone number for queries

PHILIP HARRIS TELEPHONE: [phone]

16. Name and signature of authorised company official responsible for making
this notification

PHILIP HARRIS, COMPANY SECRETARY, ST IVES PLC

Date of notification 4 OCTOBER 2004