Directors / PDMR Dealings

Actual Experience PLC

27 April 2023

 

27 April 2023

Actual Experience plc
(the "Company" or "Actual Experience")

Directors / PDMR Dealings

Actual Experience plc (AIM: ACT), the analytics-as-a-service company, announces that on 27 April 2023 Barry Hoffman, Non-Executive Director, purchased 300,000 ordinary shares of 0.2 pence each in the Company ("Ordinary Shares") at a price of 1.03 pence per Ordinary Share.

Following this purchase, Barry Hoffman, will have an interest in 300,000 Ordinary Shares, representing 0.14% of the issued share capital of the Company.

The Company also announces that on 26 April 2023, it granted options over 270,000 Ordinary Shares (the "Options") to Barry Hoffman. The Options will vest in equal annual instalments upon the first three anniversaries of appointment, with the first tranche vesting on 28 March 2024, and expire ten years from the date of vesting.

The notification below, made in accordance with the requirements of the UK Market Abuse Regulation, provides further detail.

Enquiries:

Actual Experience plc Steve Bennetts, Chief Financial Officer	Tel: [phone]
Singer Capital Markets Advisory LLP Shaun Dobson James Fischer	Tel: [phone]
Turner Pope Investments (TPI) Ltd James Pope Andy Thacker	Tel: + 44 (0)203 657 0050
Flagstaff Strategic and Investor Communications Tim Thompson Mark Edwards Andrea Seymour Anna Probert	Tel: [phone] [e-mail]

About Actual Experience

Actual Experience's goal is to make the digital world work for everyone, everywhere, all of the time. As the working world evolves post-pandemic, the global shift to a flexible hybrid model has brought with it a significant challenge; how do businesses create an environment that gives their people what they need to thrive, whilst protecting the commercial efficiency of the business and driving growth at the same time?

By underpinning their strategic decision making with our data-driven insights, our customers gain the clarity and confidence needed to build sustainable digital ecosystems within their organisations - delivering both a great employee experience and increasing the efficiency of the digital workplace. Powered by over 10 years of academic research, our service doesn't need any interaction with employees to provide a unique and highly actionable dataset that People, Technology and Finance leaders can rely upon to plan impactful projects against their most critical agenda items including wellbeing, profitability, DE&I and ESG initiatives.

Actual Experience is listed on the London Stock Exchange (AIM: ACT). Our corporate headquarters are in Bath, UK. Actual Experience's unique and patented digital analytics-as-a-service is founded on cutting-edge research from Queen Mary University of London.

For further information please visit www.actual-experience.com

1	Details of the person discharging managerial responsibilities / person closely associated
a)	Name	Barry Hoffman
2	Reason for the notification
a)	Position/status	Non-Executive Director
b)	Initial notification /Amendment	Initial
3	Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor
a)	Name	Actual Experience plc
b)	LEI	213800UI9OUTXKWLMK28
4	Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted
a)	Description of the financial instrument, type of instrument Identification code	Ordinary shares of 0.2 pence each GB00BJ05QC14
b)	Nature of the transaction	1.     Purchase of ordinary shares 2.     Grant of options
c)	Price(s) and volume(s)	Price	Volume
		1.     £0.010278 2.     £0.10	1.     300,000 shares 2.     270,000 shares
d)	Aggregated information - Aggregated volume - Price	1.     N/A - Single Transaction 2.     N/A - Singe Transaction
e)	Date of the transaction	1.     27 April 2023 2.     26 April 2023
f)	Place of the transaction	1.     AIMX 2.     Outside a trading venue

 

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