Director/PDMR Shareholding

RNS Number : 8275N

ASOS PLC

24 February 2009

ASOS plc

('ASOS' or 'Company')

Directors' Shareholding

The Company has been notified that, Jon Kamaluddin, the Company's Finance Director, has today exercised options over 10,000 ordinary shares of 3.5 pence each ('Ordinary Shares') at an exercise price of 43.5 pence per share. Following this exercise, Mr. Kamaluddin has sold 10,000 Ordinary Shares at 317 pence per share.

Following this transaction, Mr. Kamaluddin holds no shares in the Company and continues to hold share options over a further 739,923 shares under the Company's share schemes.

Application will be made for the 10,000 new Ordinary Shares to be admitted to trading on AIM. These new Ordinary Shares will rank pari passu with the existing Ordinary Shares of the Company and dealings in the new Ordinary Shares are expected to commence on 3 March 2009.