Director/PDMR Shareholding

888 Holdings plc
12 October 2007


888 Holdings plc
                         DIRECTORS/PDMR SHARE INTERESTS

888 Holdings plc (the 'Company') has been notified by Mr Eran Gonen that on 
10 October 2007 he sold 36,934 ordinary shares of 0.005 pence each of the
Company ('Shares') at 118.5p per Share.

Following the sale, Mr Gonen holds no Shares.

                                     -ends-

Contacts and enquiries

888 Holdings plc
Aviad Kobrine                                                         [phone]

Bell Pottinger Corporate & Financial
Ann-Marie Wilkinson / Nick Lambert                          [phone]




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