Strategic Investment in MySale Group PLC

RNS Number : 9773J

Sports Direct International Plc

18 June 2014

 



18 June 2014

Sports Direct International plc

Strategic Investment in MySale Group PLC

Sports Direct International plc ("Sports Direct" or "the Group"), the UK's leading sports retailer, is pleased to announce that it has acquired a 4.8% stake in MySale Group PLC ("MySale"), which recently commenced trading on the Alternative Investment Market of the London Stock Exchange. 

Sports Direct looks forward to developing its relationship with MySale, including the potential to co-operate on significant collaboration and joint venture opportunities in Australasia and Asia.  This partnership approach is consistent with Sports Direct's strategy in other regions and the Group believes that MySale is ideally suited to help realise Sports Direct's multi-channel potential in Australasia and Asia.

The Group's Preliminary Results will be announced on 17 July 2014.

For further information, please contact:

Sports Direct International plc Dave Forsey, Chief Executive Jeff Blue, Director, Strategic Development	T. 0845 129 9229
Powerscourt Rory Godson Victoria Palmer-Moore Greg Lawless	T. 0207 250 1446

Notes to Editors

Sports Direct is the UK's leading sports retailer by revenue and operating profit, with approximately 400 stores across the UK. The Group provides an unrivalled range of products, offering exceptional quality and unbeatable value, from a wide variety of third-party and Group-owned brands, both in-store and online. Sports Direct operates in 19 countries in Europe, including Belgium, Austria, Slovenia, Portugal and France.

The Group has an extensive brand portfolio, comprising 28 internationally recognised sports, fashion and lifestyle brands including Dunlop, Slazenger, Everlast, Lonsdale and Karrimor.

Sports Direct was founded in 1982, listed on the London Stock Exchange in 2007 and is a constituent of the FTSE 100 index.

For more information please visit: www.sportsdirectplc.com

 

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