Director/PDMR Shareholding

Debt Free Direct Group PLC
15 December 2005

Debt Free Direct Group plc ('Debt Free Direct' or the 'Company')



15 December 2005



Directors' dealings



The Company announces that it has today received notification of the following
directors' dealings, all of which took place on 14 December 2005:


Andrew Redmond, Chief Executive, sold 916,042 ordinary shares of 1p each in the
capital of the Company ('Ordinary Shares') at 220p per Share.  Mr Redmond has
also sold an additional 2,251,874 Ordinary Shares at 220p per share for personal
reasons.  Following this sale he is beneficially interested in 2,286,764
Ordinary Shares, representing approximately 6.15 per cent. of the issued share
capital of the Company.


Paul Latham, Finance Director, sold 916,042 Ordinary Shares at 220p per share.
The beneficial interest of Mr Latham following the sale is 4,242,306 Ordinary
Shares, representing approximately  11.4 per cent. of the total issued share
capital of the Company.



John Reynard, Non-Executive Director, sold 916,042 Ordinary Shares at 220p per
share. The beneficial interest of Mr Reynard following the sale is 4,274,365
Ordinary Shares, representing approximately 11.49 per cent. of the total issued
share capital of the Company.


The founders have not sold any Ordinary Shares since their acquisition of the
Company in May 2001 and subsequent admission of its Ordinary Shares to trading
on AIM at 40p in December 2002. The Directors believe that this sale of Ordinary
Shares should improve the liquidity of dealings in Ordinary Shares and that the
marketability of the Ordinary Shares will be increased by raising the proportion
of Ordinary Shares held in public hands.

Messrs Redmond, Latham and Reynard have no current intention of selling further
Ordinary Shares in the foreseeable future.


Contact:




Debt Free Direct Group plc                                       01257 240599
Andrew Redmond, Chief Executive Officer                          01257 240529
Paul Latham, Finance Director


Numis Securities Limited                                         020 7776 1500
Iain McDonald



Financial Dynamics                                               020 7831 3113
Ed Gascoigne-Pees
Dominick Peasley






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