First Major Zoo Agreement for Gorilla Trek

RNS Number : 4489J

Immotion Group PLC

27 April 2022

 

Immotion Group plc

("Immotion", the "Company" or the "Group")

Immotion signs First Major Zoo Agreement for Gorilla Trek

Immotion, the UK-based immersive entertainment group, has today signed a three-year agreement for the installation of a 24 seat Gorilla Trek VR Theatre at Pittsburgh Zoo & PPG Aquarium.

Working in association with the Dian Fossey Gorilla Fund, the world's oldest gorilla conservation organization, Immotion filmed this ground-breaking content on location in Volcanoes National Park in Rwanda.  Capturing a family of mountain gorillas in stereoscopic VR for a motion-platform experience is a world's first and the Directors believe a truly remarkable achievement.

The installation of the 24-seat VR theatre is due to open later this spring.  With around 1 million annual visitors, Pittsburgh Zoo is the preeminent zoo in the region and will offer a first-class venue for the cutting-edge experience.

Talks with other USA zoos are at an advanced stage and Immotion looks forward to updating the market very soon on additional zoo partner deals.

Rod Findley, President, LBE & Group Commercial Director - Immotion said: "We are thrilled to have partnered with Pittsburgh Zoo & PPG Aquarium for our first zoo-based theatre.  We're confident the partnership will be a huge win for the zoo, its patrons and for Immotion.

"Working hand in hand with Tara Stoinski, lead primatologist and CEO of the Dian Fossey Gorilla Fund, was a dream come true for our documentary team. Tara's insight into the conservation issues and the intricacies of gorilla behavior provided us with an intimate and up-close understanding of mountain gorillas in the wild.  The result is a program that will engage, entertain and inspire visitors in a whole new way."

"We look forward to signing up more zoo partners in the coming weeks and months as we roll-out this seminal experience."

Enquiries:

For further information please visit www.immotion.co.uk , or contact:

Immotion Group plc	Martin Higginson David Marks	[e-mail]
WH Ireland Limited (Nomad and Joint Broker)	Jessica Cave Darshan Patel Ben Good	Tel + 44 (0) 207 220 1666
Alvarium Capital Partners (Joint Broker)	Alex Davies	Tel: [phone]

Shard Capital Partners LLP (Co-Broker)

Damon Heath Erik Woolgar

Tel: [phone]

This announcement contains inside information for the purposes of Article 7 of the UK version of Regulation (EU) No 596/2014 which is part of UK law by virtue of the European Union (Withdrawal) Act 2018, as amended ("MAR"). Upon the publication of this announcement via a Regulatory Information Service, this inside information is now considered to be in the public domain.

 

END

 

 

MSCIFMMTMTJTTAT