Transaction in Own Shares

ITV PLC
08 September 2006

08 September 2006

                                    ITV plc
                              --------------------
                             Purchase of own shares
                             ----------------------

ITV PLC announces that it has today purchased for cancellation through UBS
Limited 5,000,000 ordinary shares at an average price of 102.42 pence per share.
The highest price and the lowest price paid for these shares were 102.75 pence
and 102 pence respectively

Upon the cancellation of these shares, the number of shares in issue
will be 3,957,129,751

ITV Plc


Tel: [phone]

Georgina Blackburn - Head of Investor Relations

Brigitte Trafford - Communications Director



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