Lagardere S.C.A.
20 November 2006
Agreement to acquire Sportfive
Lagardere SCA announces that it signed an agreement on November 19, 2006 to
acquire Sportfive, the no.1 in European football marketing and media rights, for
an enterprise value of €865 million.
This acquisition, which will take place once clearance has been obtained from
the European competition authorities, is Lagardere's first move into the
international sports rights trading and agency market. It is in line with
Lagardere's long-term strategy of increasing its presence in exclusive-access
media content with high growth potential.
The Sportfive deal is a logical progression from Lagardere's expansion into the
sports industry over the past three years, and the newly-acquired business will
benefit from the support of Lagardere's international media-buying activities.
Sportfive acts as a partner to sporting bodies and clubs, helping them to
extract maximum value from their rights. These rights include media rights,
which are bought by TV broadcasters and other content-providers (currently via
the Internet and mobile phones), and marketing rights, which enable advertisers
to reach the public by buying space in a range of media (team shirts, panel
advertising at grounds, stadium sponsorship, etc), thereby associating their
brand image with football federations, leagues, clubs or sporting events.
At present, Sportfive is involved primarily in football, the most
highly-developed and attractive sports market in the world.
With a rights portfolio embracing over 250 clubs, 50 of Europe's principal
football federations and leagues, and media rights for prestigious international
football tournaments like Euro 2008 and the African Cup of Nations, Sportfive is
the unchallenged market leader.
Sportfive operates across the five continents via a network of 11 offices. For
2006, the company is forecasting revenues of €526 million, EBITDA of €85 million
and EBITA of €55 million.
The principal shareholders of Sportfive are Advent International, Goldman Sachs
Capital Partners and RTL Group.
Lagardere was advised by Calyon, Goetzpartners, Ernst & Young (Transaction
Advisory Services) and Clifford Chance.
Paris, November 20, 2006
The Lagardere Group is a market leader in the media sector (books, distribution,
press and audiovisual).
The Group also has interests in the high technology sector via a 14.87% stake in
EADS.
The reference market for Lagardere shares is Euronext Paris (Eurolist -
compartment A).
Press Contacts
Thierry Funck-Brentano tel. +33 (0)1 40 69 16 34 tfb@lagardere.fr
Arnaud Molinie tel. +33 (0)1 40 69 16 72 amolinie@lagardere.fr
Investor Relations Contact
Laurent Carozzi tel. +33 (0)1 40 69 18 02 lcarozzi@lagardere.fr
This information is provided by RNS
The company news service from the London Stock Exchange CQKGMZMVGMGVZG
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