Media Content PLC
20 February 2001
Media Content PLC
('Media Content')
WORLD SNOOKER ASSOCIATION APPOINTS MEDIA CONTENT AS EXCLUSIVE
ADVISORS
The World Professional Billiard and Snooker Association ('World
Snooker') today confirmed the appointment of Media Content Sports
Media Advisors Ltd, a subsidiary of Media Content PLC, as
exclusive media advisors.
Jim McKenzie, Chief Executive of World Snooker, said: 'With the
appointment of Media Content, World Snooker is clearly
demonstrating that it is building the right team to put its
strategic vision into practice. Media Content has a very
experienced management team having worked on over $8 billion
worth of media rights. Media Content are impartial, objective
and independent, which is why they have unique clients such as
Manchester United and the New Zealand Rugby Union. We are
confident they will help us develop World Snooker for everyone.'
Jean-Paul de la Fuente, CEO of Media Content PLC, said: 'We are
delighted to be appointed by the official body for World Snooker.
We look forward to assisting them in the development and
implementation of a media strategy that will provide long term
benefits to all snooker players worldwide.'
For further information please contact:
Media Content PLC 020 8960 0422
www.mediacontent.com
Square Mile BSMG 020 7601 1000
Nick Oborne/Sally Lewis sally.lewis@sq-mile.com
World Snooker Media Office 0117 317 8200
www.worldsnooker.com
Notes to Editors
Media Content
Media Content PLC is an AIM-listed sports media advisory and
investment company (stock code MDC). Media Content's advisory
clients include Manchester United PLC and the New Zealand Rugby
Football Union. Media Content's investments include sports
webcaster sportev.com and sportsmediarights.com. Media Content
recently announced its planned acquisition of SDCi Limited.
World Snooker
World Snooker is the governing body for professional snooker
worldwide. World Snooker stages, promotes and governs the world
ranking circuit, which includes the snooker world championship.
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