Media Content PLC
17 April 2000
MEDIA CONTENT PLC ANNOUNCES AGREEMENT TO EXPAND
WORLD WRESTLING FEDERATION ENTERTAINMENT, INC. ('WWFE')
DISTRIBUTION INTO FRANCE
Media Content PLC, the sports media advisory and
investment company, is pleased to announce that it has
brokered an agreement for its client, WWFE, to expand
WWFE's programming distribution into France, with Canal
Plus, Europe's leading pay TV broadcaster.
Paris-based Canal Plus, has 6.5 million French
subscribers, and 6.5 million in Belgium, Spain, Germany,
and other countries. It will broadcast 130 hours of
programming over two years consisting of the weekly WWFE
SuperStars, and five, 2.5 hour special events including
Royal Rumble, WrestleMania, King of the Ring, Summerslam,
and Survivor Series.
Media Content has been assisting WWFE in its strategic
plan to expand international distribution. The agreement
gives Canal Plus options to increase distribution to 195
hours, and expand distribution of WWFE Internet content
in France and other countries.
Jean-Paul de la Fuente, CEO of Media Content, commented:
'We are very pleased to have played such an integral role
in this exciting agreement, which promotes WWFE's
presence both in France and across Europe.'
For further information please contact:
Media Content Sports Media Advisors +44 20 8960 0422
Jean-Paul de la Fuente
Square Mile Communications +44 20 7601 1000
Nick Oborne/Georgina Briscoe
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