Trading Update & William Hill

Yoomedia PLC
15 November 2005

            YooMedia plc / Ticker: YOO / Market: AIM / Sector: Media

15th November 2005

                   YooMedia PLC ('YooMedia' or the 'Company')

                    Trading Update & William Hill Partnership



YooMedia plc, the AIM-traded interactive media and games group, is pleased to
announce that it has updated its agreement with William Hill, which will result
in improved commercial terms and conditions for YooMedia.  These include
providing a daily interactive afternoon show for Channel 425's in-store pilot
for which YooMedia will receive production fees.



YooMedia Chairman, Michael Sinclair, said: 'Our partnership with William Hill is
important to the business and we are very happy that this new agreement is in
place. We expect to generate significant ongoing revenue from the partnership
and we are looking forward to being part of William Hill's innovative pilot.'



Further to this announcement, YooMedia provides the following update to
investors on its current trading and strategy.



The Company announced in June 2005 and in its interim results released in
September 2005, that its Gambling and Games division would achieve lower than
expected revenue for the year ending 31 December 2005. This underperformance has
continued with the division remaining loss making for the year to date. The
Directors expect the performance of this division to materially improve
following the re-negotiation of the William Hill contract, which will now make a
positive contribution to company profits in 2006. However, due to the time taken
to re-negotiate the contract, the Directors do not believe the Company will be
cash flow positive until the first quarter of 2006 and that market expectation
of EBITDA for 2005 will be below that originally anticipated at the interim
stage. To date the Company has managed the impact of these delays on cash flow
within its banking facilities, and is currently exploring a number of available
options for strengthening its balance sheet.



During the last three months the Board has conducted an in-depth review of the
Company's activities. This has resulted in a decision to explore strategic
alternatives for its Dating division following preliminary approaches from third
parties. The significant value of the Dating business is, in the Director's
opinion, obscured in the Company as a whole. Such alternatives are expected to
provide both increased marketing opportunities for the division and strengthen
the Company's balance sheet.



Further announcements will be made in due course as appropriate.



                                  * * ENDS * *



Contacts:

Neil MacDonald        YooMedia plc                        Tel: [phone]                           
Isabel Crossley       St Brides Media & Finance Ltd       Tel: [phone]



Notes on YooMedia plc

YooMedia is one of the fastest growing interactive entertainment companies in
the UK.  Essentially, it develops and delivers premium interactive content and
services to households and individuals via TV, the web, telephony and mobile
phones.  It has four main divisions:



  • YooMedia Dating - manages dating brands including Dateline and Avenues
    from over 20 locations throughout the UK. Operates across traditional media,
    digital TV, internet and mobile phones.
  • YooMedia Gambling & Games - interactive fixed odds, play for fun casino
    and poker related games services for digital TV, the web and mobile phones.
    Brands include Avago and Channel 425.  It also manages YooPlay, the only
    interactive games channel found on all four Digital TV platforms in the UK.
  • YooMedia Enhanced Solutions (YES) - delivers interactive content that
    enhances consumer and audience experiences.  Customers include the BBC,
    Nestle, Celador, William Hill, Channel 4, ZipTV, The Cartoon Network and HR
    Owen.
  • YooMedia Public Sector - provides digital solutions/media services to
    leading public sector organisations including the NHS Direct Interactive TV
    service for the Department of Health, the Learning and Skills Council TV
    Kickstart service and a range of local authority TV services.



The Group's experienced management team includes: Chairman, Dr. Michael
Sinclair, who holds a number of directorships in both the UK and the USA having
previously founded Lifetime Corporation; and Managing Director, Neil MacDonald,
whose career spans 11 years in multimedia and interactive sectors plus a further
19 years in the retail industry.












                      This information is provided by RNS
            The company news service from the London Stock Exchange