Cable & Wireless Partnership

Netcall PLC
30 August 2007


30th August 2007

                                  NETCALL PLC

                          ('Netcall' or 'the Company')

                     Cable & Wireless partnership agreement

Netcall plc (NET), a leading provider of callback, auto-messaging and contact
solutions, is pleased to announce that it has signed a new 3-year strategic
partnership agreement with Cable & Wireless Europe, Asia & US.

The new distribution agreement will see Cable & Wireless integrating a hosted
platform into its existing infrastructure to deliver Netcall's flagship product
QueueBuster as part of its product and service portfolio.

QueueBuster helps reduce call centre queues by offering callers the option of
accepting an automated call-back, instead of waiting on hold. The call-back
option can be tailored to meet particular customer service objectives, depending
on a customer's specific requirements.

The agreement builds upon an existing relationship which has seen the Company
supplying Cable & Wireless with QueueBuster as a product and hosted solution
using Netcall's infrastructure. The offering has proven to be a success with
clients such as STA Travel. The integration of Netcall's solution into Cable &
Wireless' existing infrastructure will allow multiple users to access
QueueBuster simultaneously, as well as facilitating a simpler and more cost
effective deployment process for C&W's customers.

Henrik Bang, CEO of Netcall commented: 'A key part of our strategy has been to
widen our market reach through partnerships with leading industry players. We
are therefore delighted to have signed this new agreement with Cable & Wireless,
expanding our partnership further, which to date has proven very beneficial.'

Alex Connors, Cable & Wireless' business manager for CCS and telebusiness,
added: 'Our main priority is to provide our big business customers with a
service experience second to none. QueueBuster has helped us to do that. Now, by
taking the technology a step further and integrating it into our platform, we
can provide a broader and more attractive offering to our customers.'


For further enquiries, please contact:

Netcall plc                         Tel. [phone]
Ron Elder, Chairman
Henrik Bang, CEO

Evolution Securities                Tel. [phone]
Simon Leathers
Tim Redfern

ICIS Limited                        Tel. [phone]
Tom Moriarty
Caroline Evans-Jones

About Netcall

Netcall is a U.K. company listed on the Alternative Investment Market (AIM) of
the London Stock Exchange. Based near Cambridge, Netcall develops and supplies
innovative communication solutions to organisations of all sizes, including many
blue-chip companies with global contact centre operations. As the leading
specialist in callback, auto-messaging and contact solutions, Netcall helps
organisations globally to increase profits and productivity while improving
customer satisfaction and employee morale.

Solutions are deployed either onsite or as hosted managed services using
Netcall's Intelligent Communications Platform (ICP). The company has more than a
decade's experience owning and running a high-availability service platform
co-located with international carriers. Netcall's customer list includes BT,
BUPA, First Direct, Halifax, London Borough of Islington, Lloyds TSB, npower,
Prudential, RBS (The Royal Bank of Scotland Group), United Utilities and Vertex.

Please visit www.netcall.com for more information.

About Cable & Wireless

Cable & Wireless is one of the world's leading international communications
companies. It operates through two standalone business units - Europe, Asia & US
and International.

The Europe, Asia & US business unit (formerly known as the 'UK' business)
provides enterprise and carrier solutions to the largest users of telecoms
services across the UK, US, continental Europe and Asia, and wholesale broadband
services in the UK. With experience of delivering connectivity to 153 countries
- and an intention to be the first customer-defined communications services
business - the focus is on delivering customers a service experience that is
second to none.

The International business unit operates integrated telecommunications companies
in 33 countries offering mobile, broadband, domestic and international fixed
line services to residential and business customers, with principal operations
in the Caribbean, Panama, Macau, Monaco and the Channel Islands.

For more information about Cable & Wireless, go to 
www.cw.com 


                      This information is provided by RNS
            The company news service from the London Stock Exchange