Nokia's Ovi Store downloads hit 3 million a day...
More than 400 000 new developers in past 12 months; 92 developers each top 1
million download mark; 1.5 million downloads of Qt software development toolkits
Espoo, Finland - Nokia today announced that its Ovi Store has reached 3 million
downloads per day, a milestone spurred by overall global demand and a recent
update that gives users of Nokia's new Symbian smartphone family a friendlier
look and feel as well as more popular apps and games. The company is also
gaining significant software developer momentum with more than 400 000 new
developers joining Forum Nokia in the past 12 months, and 92 surpassing the
million download milestone for their apps.
In related news, the Nokia Qt Software Development Toolkit (SDK) and the Qt SDK
combined have been downloaded 1.5 million times as developers discover this
approach can improve the speed and efficiency of creating apps for mobile
devices, including smartphones such as the new Nokia N8, Nokia C7 and Nokia C6-
01, which are shipping, and the recently announced Nokia E7. In a strategic move
last month, Nokia announced unified application development around the Qt
framework to simplify creating apps for Symbian-based devices and products that
will be powered by the new MeeGo operating system. Developer video testimonials
for the Qt framework are available at Forum.Nokia.com.
Examples of popular and creative new Symbian smartphone content on Ovi Store
include:
- Swype: With one continuous finger or stylus motion across the keyboard,
Swype's technology enables users to input words faster and easier.
- NHL GameCenter(TM) Premium: Keep up with your favorite hockey team by
listening to live radio, checking stats and scores, or by watching highlights
and condensed games.
- WhatsApp Messenger: A smartphone messaging app that uses 3G or WiFi to connect
with friends and family. Switch from SMS to WhatsApp to send and receive
messages, pictures, audio notes, and video messages at no cost.
Since Nokia began shipments of its new Symbian smartphones, starting with the
Nokia N8 on September 30 of this year, the top downloaded free app globally was
Q Torch, a utility app that turns your device into a flashlight, by CellApp
Technology of India (also among top three in Europe, India and Southeast
Asia/Pacific); the top downloaded paid app was Angry Birds, the smash hit game,
by Rovio Mobile of Finland (also among top three in North America, Southeast
Asia/Pacific and Europe) and the third most popular item downloaded globally was
Need for Speed Shift HD, a game that delivers the thrill of high-performance
racing by EA Mobile of the U.S. (also among top three in Central and South
America, and Southeast Asia/Pacific).
Break-out information on the most popular regional apps and their developers is
available at Forum.Nokia.com.
Quotes
"The rapid growth on Ovi Store to pass the 1 billion annualized downloads mark
demonstrates that Nokia is a competitor in both scale and size when it comes to
its services," said Scott Ellison, Vice President of Mobile and Consumer
Connected Platforms at IDC. "With Nokia's stronger focus on the Qt platform and
improved developer ecosystem, Nokia should continue to see its developer numbers
increase as developers see profit from new revenue shares, operator billings and
the ever-growing user base around the world."
"Without any promotion or marketing dollars, in a few weeks we've hit 200 000
downloads in Ovi Store faster than we did with App Store," said Anton Gauffin,
CEO of BLStream, creator of the game Crazy Hamster. "We're very positively
surprised with what we've seen on Ovi, and we're on track to exceed our App
Store performance even though we've been there longer."
"Ovi Store is on a strong trajectory fueled by new apps and games from a growing
number of partners and more than 250,000 new consumers signing up for Ovi every
day," said Tero Ojanperä, Executive Vice President, Services, Nokia. "The number
of daily downloads has increased from about 2 million to 3 million since
September. We anticipate our progress will continue as we have just begun
shipping our new Symbian smartphones."
About Ovi
By combining Ovi by Nokia services with smartly designed Nokia devices, the
result is a uniquely enriched mobile lifestyle. More than 250,000 new users
sign up for Ovi every day, joining 165 million people in virtually every country
worldwide who already experience Nokia services. Ovi comes to life with
experiences such as: a rapidly growing content store for the easiest access to
popular apps and games; the world's best maps; millions of music tracks; and
great messaging capabilities to connect with people who matter most. A
collection of health, education and agricultural information services called Ovi
Life Tools are available in remote areas of China, India, Indonesia and Nigeria.
In addition, Ovi Mail is popular among those without PC access, and a commercial
mobile banking service, Nokia Money, has been created with India's Yes Bank.
About Nokia
At Nokia, we are committed to connecting people. We combine advanced technology
with personalized services that enable people to stay close to what matters to
them. Every day, more than 1.3 billion people connect to one another with a
Nokia device - from mobile phones to advanced smartphones and high-performance
mobile computers. Today, Nokia is integrating its devices with innovative
services through Ovi (www.ovi.com), including music, maps, apps, email and more.
Nokia's NAVTEQ is a leader in comprehensive digital mapping and navigation
services, while Nokia Siemens Networks provides equipment, services and
solutions for communications networks globally.
Media Enquiries:
Nokia
Communications, North America
Tel. +1 972 894 4573
Email: communication.corp@nokia.com
Nokia
Communications
Tel. +358 7180 34900
Email: press.services@nokia.com
www.nokia.com
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Source: NOKIA via Thomson Reuters ONE