Orad Hi-Tec Systems
22 March 2005
Orad enhances its strong position in the Brazilian market
Orad Hi-Tec Systems Limited (Symbol: OHT), a world leader in the broadcasting
market today announced a major deal with Rede Record, one of the largest
broadcasters in Brazil.
As part of the deal Orad will supply Rede Record with its high end virtual set
system - Cyber Set. The Cyber Set system is based on Orad's Xync infrared
technology that provides extremely accurate tracking as well as free camera
movement within the studio. Additionally, Orad provided Rede Record with its
Cyber Graphics system which will be used for Rede Record's news and live sport
productions.
'It has been a long and extensive evaluation process after which we found Orad's
solution best suited for our production needs' said Reinaldo Gilli, Director of
Operations & Engineering at Rede Record. 'Orad's solution is flexible, easy to
use and provides us with capabilities that are not available with any other
solution. The high level of support and the commitment of Orad's personnel were
also a key factor in our decision'.
'I'm very pleased with the Rede Records agreement' said Avi Sharir, President
and C.E.O of Orad. 'Latin America in general and the Brazilian market in
particular are key markets for Orad and adding a high profile customer such as
Rede Record to our customer list enhances our position in the territory' Sharir
added.
About ORAD
Founded in 1993, Orad is a world leader in TV production technology and rapidly
increasing its position in the Virtual Reality industry. Orad's lines of
products include virtual sets, on-air graphics systems, virtual advertising,
sports production solutions and hardware for the Virtual Reality industry. Orad
has received extensive worldwide recognition for its systems at a wide-range of
events including the 1999/2000 Emmy Award for the 'Implementation of Real Time
Virtual Imaging for Live Events on Television'. Orad is a publicly traded
company in the Prime Standard on Frankfurt's Wertpapierborse Prime Standard and
Alternative Investment Market of the London Stock Exchange (symbol: OHT).
www.orad.tv
For further information contact:
ORAD Hi-Tec Systems Ltd
Avi Sharir, Israel 972 9 7676 862
Shore Capital
Graham Shore, London, UK 44 20 7408 4090
Haubrok Investor Relations
Michael Kempkes, Frankfurt, Germany 49 211 30126102
This information is provided by RNS
The company news service from the London Stock Exchange
*A Private Investor is a recipient of the information who meets all of the conditions set out below, the recipient:
Obtains access to the information in a personal capacity;
Is not required to be regulated or supervised by a body concerned with the regulation or supervision of investment or financial services;
Is not currently registered or qualified as a professional securities trader or investment adviser with any national or state exchange, regulatory authority, professional association or recognised professional body;
Does not currently act in any capacity as an investment adviser, whether or not they have at some time been qualified to do so;
Uses the information solely in relation to the management of their personal funds and not as a trader to the public or for the investment of corporate funds;
Does not distribute, republish or otherwise provide any information or derived works to any third party in any manner or use or process information or derived works for any commercial purposes.
Please note, this site uses cookies. Some of the cookies are essential for parts of the site to operate and have already been set. You may delete and block all cookies from this site, but if you do, parts of the site may not work. To find out more about the cookies used on Investegate and how you can manage them, see our Privacy and Cookie Policy
To continue using Investegate, please confirm that you are a private investor as well as agreeing to our Privacy and Cookie Policy & Terms.