Orca selected by Lattelecom

Orca Interactive Ltd
10 April 2007

10 April 2007



                            Orca Interactive Limited

                           ('Orca' or 'the Company')


   Orca Interactive selected by Lattelecom for first ever Baltic MPEG-4 IPTV
                                    service


RA'anana, Israel - April 10, 2007 - Orca Interactive (LSE: ORCA), a global
market leader in developing middleware and applications for IPTV, announces
today that its leading IPTV middleware solution, RiGHTvTM, has been deployed in
the Baltic region's first ever MPEG4 IPTV solution by Lattelecom, Latvia's
leading provider of information technology and telecommunications services.


Lattelecom's landmark service utilizes the latest version of Orca's RiGHTv
middleware and offers broadcast television, video on demand, multi-lingual
capabilities and self service functionality.

By using Orca's Service Delivery Platform (SDP) architecture, third party
programmers were also able to develop an innovative segmented advertising
service that allows Lattelecom to send tailored advertisements triggered by a
user's actions.

Welcoming the announcement, Orca Chief Executive, Haggai Barel said: 'I am
delighted to announce Orca's involvement in yet another pioneering IPTV service.
Lattelecom requires a flexibile and high quality carrier grade service and
this is precisely what RiGHTv was designed to support.  In addition, our SDP
architecture has given Lattelecom the ability to offer innovative advertising
services in a short time to market, further demonstrating the flexibility of
Orca's solutions.'

Explaining his decision to select Orca's RIGHTvTM solution, Mr. Janis Ligers,
Acting Commercial Director of Lattelecom, said: 'We are pleased with our
selection of Orca as provider of IPTV middleware for our IPTV offering. The
system allows us to offer our users a wide variety of services at the highest
quality. Using Orca's RiGHTv middleware, we are able to provide an excellent
entertainment experience for our users.'



For further information please contact:


Orca Interactive plc                                           [phone]
Haggai Barel, Chief Executive Officer

Financial Dynamics                                             [phone]
James Melville-Ross / Matt Dixon

Altium                                                         [phone]
Tim Richardson





About Lattelecom

Lattelecom was established in 1994.  51% of its share capital belongs to the
Republic of Latvia, while 49% belongs to the consortium AS TILTS Communications.
It is owned by Sonera Corporation Sonera Holdings B.V., 99.4% of shares in
which belong to TeliaSonera AB.  Lattelecom is the leading provider of
information technology and telecommunications services in Latvia.  The number of
users of Lattelecom DSL internet connections increased by 55% during the course
of 2006 and reached the total number of 106,600 at year's end.  The Lattelecom
Group is made up of six companies - Lattelecom, Lattelecom Technology
(previously MicroLink Latvia), Lattelecom BPO, Citrus Solutions and LSS.  The
group recorded turnover in 2005 of LVL 134.1 million (USD 236,820,000).  During
2005 Lattelecom invested more than LVL 28.9 million (USD 51 million) in
infrastructure development and modernisation.  For additional information about
the Lattelecom Group, please visit www.lattelecom.lv.



About Orca Interactive

Orca Interactive (LSE-ORCA) is a leading provider of IPTV middleware and
applications for broadband network operators and service providers. Orca enables
triple-play providers to deliver a full array of attractive video-over-IP
services that generate new revenue streams and strengthen customer loyalty.
Leveraging a flexible telco-grade middleware platform, Orca empowers operators
to deliver broadcast TV, video on demand (VOD), personal video recording (PVR),
home media and other compelling interactive services. Orca's SI-enabled
solutions are designed for easy outsourcing of integration services by an
operator's preferred systems integrator. Orca has formed strategic partnerships
with leading players across the IPTV value chain to ensure best-of-breed
solutions with low total cost of ownership. For more information, please visit
www.orcainteractive.com.





                                      ENDS


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