Director/PDMR Shareholding

Pendragon PLC
16 March 2007

16 March 2007


                                 ANNOUNCEMENT 

                 Pendragon PLC ('Pendragon' or the 'Company')


Following transactions occurring on 15 March 2007, Pendragon was notified on 16
March 2007 of the following increases of its executive directors' respective
beneficial holdings  of Pendragon ordinary shares:-

Director     Previous     % of Share     Current     % of Share    Increase in   
             Holding      Capital        Holding     Capital       holding

T G Finn     14,711,905    2.243         14,812,636    2.258       100,731
M S Casha     4,466,010    0.681          4,521,972    0.689        55,962
D R Forsyth   1,582,400    0.241          1,585,439    0.242         3,039 (net)
H C Sykes     1,637,500    0.249          1,642,807    0.250         5,307 (net)


The transactions giving rise to these changes, together with details of 
conditional awards to the executive directors under the Pendragon Long Term 
Incentive Plan 2006 (2007 Award) ('LTIP'), are set out below.

The announcement is intended to satisfy obligations both under section 324 as 
extended by section 328 of the Companies Act 1985 and the Disclosure and 
Transparency Rules 3.1.4R(1).


Acquisitions and disposals of ordinary shares

The directors have notified the Company that they have all invested their total 
net annual bonuses for 2006 in Pendragon ordinary shares, and the number of 
shares each director has acquired is as follows:

Director     Number of            Percentage of      Price per     Date of
             Shares acquired      issued capital     share         transaction

T G Finn        100,731             0.0153%          £1.107        15 March 2007
M S Casha        55,962             0.0085%          £1.107        15 March 2007
D R Forsyth      39,173             0.006%           £1.107        15 March 2007
H C Sykes        27,981             0.0043%          £1.107        15 March 2007


The following directors have also notified the Company that following these 
purchases, they have sold the following ordinary shares:-

Director         Number of         Percentage of      Price per     Date of
                Shares sold        issued capital     share         transaction

D R Forsyth       36,134              0.0055%          £1.107      15 March 2007
H C Sykes         22,674              0.0035%          £1.107      15 March 2007



Conditional awards for 2007 under the Pendragon Long Term Incentive Plan 2006
(the 'LTIP')

The 2007 matching award and performance award under the LTIP was granted on 15
March 2007 to the executive directors listed below:

Director          Number of matching awards         Number of performance awards      

T G Finn                178,970                             419,580
M S Casha                99,427                             233,100
D R Forsyth              69,599                             163,170
H C Sykes                49,713                             116,550


Matching awards are an award over a fixed number of ordinary shares that matches
(based on the gross amount a director would have invested were it not for the
deduction of tax and employee national insurance contributions) the number of 
ordinary shares that the directors have chosen to purchase using annual bonuses 
for 2006.


The vesting of the matching awards and performance awards under the LTIP is
subject to the satisfaction of performance conditions based on growth in
earnings per share and total shareholder return over a three year period,
details of which were set out in a circular to shareholders dated 27 March 2006.


Following the grant of these awards, the total number of options over ordinary 
shares in the Company held by each of the directors is as follows:

Director          Number of options 

T G Finn             800,910
M S Casha            359,882
D R Forsyth          260,124
H C Sykes            364,448


HILARY C. SYKES
16 March 2007



                                   -Ends-




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